No single-player-only games - EA Labels boss

Frank Gibeau says all of company's titles must include online, social elements to reach consumers; cross-platform integration a focus.

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Electronic Arts has no plans for any single-player-only games from its studios, according to EA Labels president Frank Gibeau. A promotional pamphlet for upcoming conference Cloud Gaming USA had several comments from him and other gaming figures.

You'll play with your friends, and you'll like it!

"I have not green lit one game to be developed as a single-player experience," Gibeau said. "Today, all of our games include online applications and digital services that make them live 24/7/365." The statement does not exclude games that are mainly single player, but makes it clear that at the very least efforts like Mass Effect 3, which had a campaign as well as online multiplayer and other social elements, are now the standard for EA.

Gibeau held up FIFA Soccer 13 as an exemplar of EA's cross-platform efforts, saying the company plans to add more support for interaction with its major franchises in browsers or on mobile devices. He said Madden NFL, Battlefield, and SimCity will receive similar implementations throughout the next year. Dead Space 3, a previously single-player only franchise from EA, will also include a full online co-op mode when it releases in February 2013.

Discussion

0 comments
DarkReign2552
DarkReign2552

No Single-player only games, yet you insist on owning a company like Bioware to fulfill your own greedy desires? Fuck you. If you're going to play in an industry already over-saturated with mediocrity, repetition, and needless filler content, than at the very least relinquish the developers who made a name for themselves with single-player gaming and let them go to a publisher that still has the common sense to maintain the integrity of the videogame industry. For the likes of Bioware, who's single-player exploits include Mass Effect,, Dragon Age, Knights of the Old Republic, and Jade Empire, I feel like they would be better suited working with a company like Bethesda and Zenimax than EA. The fact alone that EA doesn't condone non-multiplayer titles to be developed automatically eliminates HD remakes of Jade Empire and KOTOR 1&2, both series I have been holding out on for years to make a comeback. I can only hope that the KOTOR rights reside solely with Disney-Lucas and they can merely find another developer to remaster them (KOTOR 2 isnt an issue since it was done by Obsidian. I would love for them to remaster both since they specialize in RPGs.)

JulyAeon
JulyAeon

more moronic marketing. since the failed single player in me3 i certainly have not invested in new games from this fiscal ferret. anyone supporting this black hole of artistic freedom in the future can only blame themselves for contributing to the death of replay value.

simjn61
simjn61

Personally i don't care much for online gaming, but i find it laughable that EA pushes online so hard, yet is the only company that kills it's online servers after 2 or 3 years.

dexxor245
dexxor245

Any games that comes out with EA logo on it.  I will not buy it and look at it as a sign of abomination.  What Hekteur said is pretty self explanatory.  EA, you are making a bad decision, but then again, you guys at EA have a track record of making bad desicions.

Hekteur
Hekteur

Hey! Guys at EA, have you ever heard of this obscur game called "Skyrim" from this so underground "The Elder Scroll" franchise? Well, it's quite famous and totally not a hipster-underground thing. Skyrim, as a SP game,  sold over 10M copies. There's still plenty of people who enjoy playing alone, not getting the BS so many online players give.

KRHamilton
KRHamilton

This is a tragedy for gaming.  We need to boycott EA and help abolish their slavery of good development studios.  Don't fall for the tricks of the bloodsucking corporate leaches that are draining the life out of every EA game.  This is the death of story telling in games.  This is the push for annual releases with only 5 hours worth of narrative and endless repetition.  This is cheaper development cost and a major step backwards for gaming as an art form.

 

Help the gaming industry reform by boycotting EA until they cease to exist.  This will send a clear message to the industry that we gamers are not mindless cash cows looking for the next gaming fix.

superzzzzzz
superzzzzzz

I would say I'm a bit more than a casual gamer. I have a life outside of gaming but really enjoy escaping this crappy world as often as possible in an alternate virtual world.  I've been in clans, played casual, played competitive,  and have a good group of skilled gaming m8's :)  We all have the same complaints....the entire world seems to be run the same way, everyone you talk to can't believe the way things are run, yet it never seems to get any better. Are all these corporations run by aliens, wtf backass world are we living in.....wow

 I loved the first and second sim city! (sinlge player games only.) The third was a horrible piece of junk! 

 Generals and zero hour single players was great. I loved playing online....until the game was hacked and unsupported...then you had to play only with fiends because the internet is full of angry, cheating, spoiled rude kids. I don't want to play with them...I still play the single player.

 Kotor 1 and 2, loved them both. NO need to go online, hell i can play when my internet is down weeee....I would have payed EA for kotor 3...I had no desire to play an mmo so I passed on that crap..

 BF3 I've been playing with a couple buddies just pubing and its horrible hehe..Its got some great game play and can be fun as hell. Its not bf3 though, its an arcade version of bf, dumbed down for hacking kids..You can't take away great parts of a past game, like commander, in-game voice, simple things like turning your head on a ladder..You just cant take away options and call it progress.

 

 Make sof2 with better graphics and voice and you have a best seller.

 

 Make zero hour2 with better graphics, voice and support the game..best seller!

 

 Make KOtor3, simple good story single player. BEST SELLER!

 

 We don't want to sign into 2 or 3 sites before we can play or dam games. Most people work a hard day and want to load up and play, not spend 15 minutes trying to find a server, wait for lag, while being tracked by 3 different companies.

 

 Dear Ea, 

 I did buy bf3...I would have bought Generals2 and the next sim city but alas you are going down a road I will not follow. I AM NOT ALONE, We are fed up!

 

 Greed is not the answer world, in-fact just the opposite. Peace -=Z=-

SoloMayor
SoloMayor

If EA bosses rule the world, they will criminalize individual expressions so they could sell us soulless commie "group art". Exactly their vision for SimCity online - their red curtain empire where no-one get to play in their own corner without being PENALIZED.

 

Instead of just being a GAME company which make good games, they waste millions on lawsuits and advertising and lies and SQUEEZING LOYAL CUSTOMERS and KILLING JOY. And they act surprise when voted the most hated company in America?

DP1130
DP1130

Ya, this is absolutely DISGUSTING news. Sometimes I think EA is on a mission to deliberately destroy gaming.  Why does every game HAVE to be a social event. Why? You know what, you can keep Dead Space 3, and all your future crap. I'm no longer supporting you EA. I know It wont matter, atleast I'll sleep at night knowing I'm not feeding your monster. *middle fingure*

kuda001
kuda001

WTF! Really?!

 

First you cannot compare an RPG game to a sports game in terms of multiplayer and other social aspects. One is clearly defined by it the other not so much. This is just a clear lack of focus on the core aspect of a game. ME3 is a single player experience at it best, forcing people to play a tagged on multiplayer to improve their single player game success rate is BS!

 

Like @SavoyPrime the day single player games die out, is the day I stop gaming.

wilmarth45
wilmarth45

The problem with too many online experiences forced into games is that the developers are forced to work on something they may have not wanted to in the first place. Not only does that waste time and money, it distracts the developers from focusing on a good single player story. I do like co-op experiences, as those are usually just integrated into the single player story, but online competitive multiplayer is not fun to me.

SavoyPrime
SavoyPrime

The day single-player only gaming goes away is the day I give up gaming. The only time I play games with my friends is co-op in games like Borderlands. I don't care about meeting random rude jackasses and racist kids in multiplayer.

VarietyMage
VarietyMage

Seriously?  I HAVE TO PLAY SIMCITY WITH OTHER PEOPLE?!!?!?  ONLINE-ONLY?!?!?!  F.U.E.A.  Die like the Darwin-Award-stupid company you are.  You won't get a dime of my money from now on.  No Mass Effect, No Dragon Age, No SimCity, NO NOTHING.  Screw you and your stupid BS.  You are DONE.

Henninger
Henninger

More & more i fear for the future of gaming.

lordvulcan
lordvulcan

After they decided to force co-op and multiplayer into Dead space I lost hope in that franchise. Here's hoping this terrible decision comes back to haunt EA in the future. The only reason I can see for a forced online only multiplayer option is so they can make used buyers and renters pay for a dastardly online pass. 

 

{Personally I have never and will never bother with Dead space 2's tacked on MP mode as it had no reason to be in the game to start with.} 

hellrazorangel
hellrazorangel

i guess the rumor of single player being dead in ten years is true... looks like I only have a decade left before I quit gaming.

tmacman
tmacman

So you're just going to ruin good single player games with lackluster and downright pathetic multiplayer experiences with overpriced DLC?

x-2tha-z
x-2tha-z

Funny considering a single-player-only game that was green lit by EA also happens to be one of the best games they've ever published. That game is Mirrors Edge.

wyan_
wyan_

MMO's, multiplayer, social and co-op games are all just novel or bonus fringes of gaming. Some of us have had it with all the above. Some are okay with it, but are starting to realize the value of single-player again. The more games cut back on single-player, the more they can expect overall sales to drop.

surrealme
surrealme

Guess I won't be buying many more EA games. Can they possibly get any more out of touch with what gamers actually want?

banana23man
banana23man

Another thing, keep social media out of gaming. How many hookers I kill in GTA is none of my friends' business.

banana23man
banana23man

In other words, EA is gonna make FB games? Judging from the quality of their games and their horrid implement, FB games is actually a right path for them

First_Gen_Gamer
First_Gen_Gamer

Shocker, hardcore gamers are upset about this. 

Seeing as most die hard gamers are extroverted & anti social anyway

this article doesnt apply to most of you. 

Casual gamers suck btw 

Cashmoney007
Cashmoney007

This just in.....

 

EA continues to make choices that  makes sense to them but not to people that have a brain.  What will EA do next?  Will they continue to annoy people with their new ideas?  Will they just pull in the sheep with more nonsense?  Maybe they can have a color wheel and bring in the star child from ME3 to tell them what to do?

 

Find out in the next episode of......

 

What the F did EA say now?

ejay_kain
ejay_kain

online requires servers and how long will the servers be active?

i mostly play single player games. I want to play the same game after a view years. Also some games i do not get new and wait for a price drop. I guess EA games will give me a hard time.

 

Please do not mess up dragon age 3 with MP 

toddx77
toddx77

Remember back in the early to mid 2000's there was that huge reality TV boom because it was cheaper for networks to do reality shows instead of paying script writers and such for normal shows?  I feel like that is what is happening now with games,  EA doesn't want to pay script writers and designers for SP so it is cheaper and easy to just come up with MP.

aniforprez
aniforprez

this guy is an utter moron. never seen anyone in the game industry act this moronic. what is going on in this guy's head?does he even think about the repercussions of such actions? does he even realise the gaming community hates his guts?

Samrat_Ashok
Samrat_Ashok

EA reps can make as many stupid statements as they want. Truth is, if they just ignore what the fans want and actually get into conflict with them, they'll be fighting a losing war.

MdoRandoms
MdoRandoms

So instead of being creative and telling a great story, they will put multiplayer in a game in order to try and get more money. I prefer single player games that have a great story than a game with an alright multiplayer.

HAZCHEM88
HAZCHEM88

They only really put MP in games because they can get more money out of DLC and lack of originality for SP content.

GGCrew_basic
GGCrew_basic

Reading the Gibeau's quoted response within the context of the question, it seems like he has a different definition of "single-player experience" than most of us.  The quote is surrounded by references to social sites, cloud saves, and microtransactions.  In that light, Gibeau's "single-player experience" is a game without any online hooks.

 

I don't believe that the addition of multiplayer will successfully curb used game sales.  But we've already seen the real impact of EA's decision to include online hooks: Project Ten Dollar.  Used games required the second-hand user to purchase an online pass in order to get the same experience as someone who bought the game new.  I suspect that Project Ten Dollar proved quite successful...

 

I also have strong reservations about EA's commitment to games with an online component (which all of their new games will have): they have a history of shutting down the servers that are required to play that particular game, sometimes for games that are less than a year old!  Here's my inner pessimist: with EA's games requiring a connection to their servers, they can effectively "turn off" older versions of franchise titles and make that game unplayable.  We saw this happen earlier this year with Madden NFL 10's online mode (and folks don't buy Madden for its single-player game).

javalino
javalino

I see what is comming. EA will Make  crap  single Player  and let the users kill themselfs in MP.  I am a SP person, i dont like MP just because i like to experience new things, i cant play a game for weeks on row. i just cant.

jenovaschilld
jenovaschilld

Dear God,

 

How stupid has corporate America become, is the old guard so detached from from its customers that this moron actually believes all developed games can be changed and fit into a classification just because trends and fads of the day suggest a small profit.  And that telling the press of this, 'green light M-games only' idea - is brilliance of executive decision making. 

 

Its this very kind of thinking that stales the market, hinders creativity, and pigeon holes the consumer into a stereo-type that simply doesn't exist. I will not bother mentioning games that would never be the great titles they are today if multiplayer was tacked on in some way or another. Other who have posted here have given fine examples. 

 

It is this very kind of simple minded greedful thinking that has caused this poor economy, delayed consoles by 3 years, reduced its customer base, and like when the Wii came out was not sure if online gaming was actually going to catch on. 

 

After re-reading Frank Gibeau statements above - I am stunned and dismayed. 

Megavideogamer
Megavideogamer

Taking on on-line multiplayer just for the hell of it is not the best solution. Not all games need MP. EA will learn that this is not worth it in the long run.

ApocaLeepse
ApocaLeepse

Good job EA. You have pretty much set in stone that I will NEVER be buying anything from you again. How many times must I say that as a gamer, the singleplayer will always remain the main attraction for me? I don't want to feel obligated to sit in a multiplayer lobby full of wannabe rappers and screaming children.

MuddVader
MuddVader

ME3 was probably the last game I'll buy from EA for quite a while. Long time fan of the series, and Bioware, so I had to. But that's Bioware. **** EA.

Ringx55
Ringx55

My god I cringe at the thought of Mirrors Edge 2 with some sort of Online....

StaticKornSlipX
StaticKornSlipX

i'm more of a fan of co-op multiplayer...imagine playing assassin's creed 3's single player and having a friend hop right into the middle of your game. I'm somewhat shocked the current generation of games doesn't have this kind of MP feature available. 

redluigi11
redluigi11

i stoped buying EA games a long time ago 

Hrodwulf666
Hrodwulf666

 @hellrazorangel With all the death knell rumors and the apathetic statements being made by Devs and Publishers all the time i'd say that 10yrs almost feels over optimistic. Its almost like they want to kill gaming isn't it?

They want us to pay up but they are always looking for ways they can rip us off or do less work for more profit. Like they feel they are entitled to our cash but resent that they have to give us anything for it...

They don't even try to hide their apathy, what with all with the mistakes they make and the poor effort put into some massive games, plus the blatant cash grabbing. Then they have the nerve to get nasty, whiny and self righteous and condescending  when the people that have the nerve to invest faith and emotion attachment in their products complain about it. I don't know what the F**K is going on with gaming anymore. 

Cashmoney007
Cashmoney007

 @First_Gen_Gamer EA Lover EA Lover! Alert! Alert!  We know you are in your basement right now typing that.  I am just kidding,

aniforprez
aniforprez

this guy is the reason my beloved simcity franchise has been raped, butchered and scattered all over the place. he is the one i will now hate most in the gaming industry. screw you, moron.

Fhnuzoag
Fhnuzoag

 @GGCrew_basic They have done the opposite as well, though. For example, with Dragon Age: Legends, they went the extra mile to provide an offline version once the servers went dark. http://www.rockpapershotgun.com/2012/05/22/ea-closes-the-book-on-dragon-age-legends/

 

They've also changed the requirements on Mass Effect after release so that it no longer requires multiplayer play to achieve the best ending.

 

So far, it seems to only be little known games that (I assume) no one is playing any more that EA's just shut off the servers on.