Nintendo's Fils-Aime says Wii U feels 'no pressure' from $399 PS4

"How do we satisfy the needs of all of the consumers out there with Nintendo products?" asks Nintendo of America president.

Nintendo of America president Reggie Fils-Aime has rebuffed the notion that the PlayStation 4's $399 price point will have a detrimental effect on Nintendo's Wii U, which retails at $349 for the 32GB model and $299 for the 8GB.

"It puts no pressure on us at all," said Fils-Aime in an interview with Kotaku. "Sony and Microsoft are going to do what they're going to do. My bet is that there are going to be more announcements the closer we get to whatever their launch date is."

Nintendo CEO Satoru Iwata has recently said Nintendo is to blame for the Wii U's poor 2013 sales, but Fils-Aime says that Nintendo is going to focus on its customers rather than worry about what rivals Sony and Microsoft are doing.

"From my perspective, I can't focus on that. I have to focus on: How do we satisfy the needs of all of the consumers out there with Nintendo products? How do we make sure they understand our proposition? How do we make sure they're excited about the software that we offer? And from that standpoint we're going to let our competition do what they're going to do."

Elsewhere in the interview, Fils-Aime acknowledges that the original Wii had a launch advantage over its successor thanks to the inclusion of Wii Sports.

"I would say the big difference in the Wii launch vs. the Wii U launch is that, at the [Wii] launch we had a fantastic game in Wii Sports that really helped people understand the magic of the Wii Remote, and we had Zelda. We had Zelda there at the launch to satisfy the [core] player and when you look at what we had at the launch for Wii U, yes we had a Mario game--a fantastic Mario game that has a very strong attach rate to the hardware--but there wasn't as many opportunities for the [core] player to really get behind the system."

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Hi! I'm Martin, for some reason or another I have managed to convince the people who run GameSpot that I am actually wor

Discussion

445 comments
ChiefFreeman
ChiefFreeman

I can't believe the Nintendrones are still in denial about how abysmal the Wii U is doing.       The Wii U is already dead.     You still can't grasp why third parties don't want to make games for the system.   

A.   The user install base is very, very low and they'd make no money from developing a Wii U game.

B.   The Wii U is very underpowered,  and not going to be able to run all the awesome titles coming out without major compromises.

C.   Nintendo doesn't care about third party support,   or they would have taken care of problem B.

TrappedInABox91
TrappedInABox91

The Wii did amazing regardless what " hardcore console" gamers thought. It will probably do superb again. There's more casual gamers than  people that post on gamespot ect. all the time. Nintendo really isn't in the same market as MS or PS, and they know that. No wonder they don't care. 

jchristenberry
jchristenberry

If you continue to regurgitate the same content that didn’t sell well (like COD/Halo well) the last time, then don’t do it again.  Oh wait... it’s from Nintendo?  Then yes I would love the play the exact same game over and over and over and over and over and over for the next 20 years. 

NEW IP NINTENDO, your hardware is handicapped out the door and your titles suck!  Your third party support sucks because no one is falling for your gimmicks!  The last truly good Nintendo for me was the SNES.  I had purchased a 64 for 2 games, killer instinct and Goldeneye.  The rest of the games sucked compared to competitors.  The game cube was suited to small children with little hands and the Wii was a complete gimmick due to the lack of support.   They keep expecting us to play mario again and again, i have grown to hate the Nintendo staple of characters simply because I am sick of seeing them.  The problem is those are the only game they have that are close to "good" and get any real attention for Nintendo.  Everything else can be played better, elsewhere.

Why would we bother with the WiiU at this point?  They have years of disappointment under their belt except for with the hard core Nintendo fans.  Nintendo is blind to their own failure.  What is that called in depression; Denial? LOL

tightwad34
tightwad34

Right before that picture he said we got the 3DS, and the same thing is going to happen with the WiiU.

gargungulunk
gargungulunk

That is definitely the best picture to make this point.

lostn
lostn

For some reason Reggie reminds me of Sasz from FFXIII.

wyan_
wyan_

Wat?! The launch advantage for Wii wasn't Wii Sports. It was the gimmick of the shitty, poopy waggle thingy! Every fat single woman bought it. Now they've moved onto something else... probably back onto the couch...

johnnybowman
johnnybowman

Original IP. IT WILL SELL LIKE HOT CAKES.

I suggest another 3D platformer like BANJO or DK 64 or CONKER That market is empty these days.

duuuuuuude1
duuuuuuude1

Reggie you lovely, huggable son of a bitch...

ArcoBlanco
ArcoBlanco

I love nintendo even if they always make us wait, its always worth it when i get the games i waited for. That and Nintendo games are so unique and fun to play with others. Cant wait for smash and pikimin ^_^!!! AND ALL THE OTHERS XD 

sanchango
sanchango

the picture in this article is perfect!

FELOFLOW
FELOFLOW

i dont know how people still buy a garbage like a wii u the WII was AWESOME new way of play but WII U SUCKS if i want to play games that look like my iphone 5 i dont need to spend money in a wii u only download APPS

ziqi92
ziqi92

The only reason why I think they're not concerned with Sony and Microsoft is because of the 3DS. That console is making all kinds of money and thus Nintendo can afford all the time and resources needed to truly support the Wii U.

Raeldor
Raeldor

Hurry up with that new Xenoblade Chronicles, Reggie.  That's about the only thing that would get me buying a WiiU right now. :)

arc_salvo
arc_salvo

What is he, an idiot?  Worrying about your rivals and focusing on your customers is the SAME THING in this case.  If your customers think your rivals give them a better product for around the same money, your product won't sell.

A price drop, and the elimnation of that stupid 8 GB model has to happen sooner rather than later.  Hell they should do it BEFORE the next-gen consoles launch while they can still gain momentum.  Come holiday season, damned if everyone won't be buying hte new stuff anyway.

Mrod1212
Mrod1212

Reggie's constipated face is priceless.

isv666
isv666

If there is one thing I've always loved about Nintendo, it's the general honesty from them.  They realize that right now, in this particular time and place, they can't compete with Sony or Microsoft so they just focus on doing their thing and doing it to the best of their ability.  That said, I hope they get a nice boost in sales once the big titles hit and can actually be competitive.  Or hopefully after this upcoming generation they come out with a system that just really wows people and can stand toe to toe with Sony and Microsoft.  They're the old kids on the block and can still show a thing or two.

Toysoldier34
Toysoldier34

Nintendo offers games no one else does.

The PS4 and Xbox One are the ones competing and a lot of their best titles are on both platforms including PC where the games look and run better. They have a much smaller exclusive lineup to work with and there is much less reason to get more than one or two of these.

The Wii-U makes a good second console.

nighterrorx
nighterrorx

Drop the price, undercut the PS4 and talk about how the "second screen is included with the Wii-U" and attack more with "all you get with the PS4 is a controller" Just attack Sony -- Attack Attack Attack....then you will get the Mom at Walmart who can't find a PS4 or an XBoxOne this holiday but will say "Oh yeah, you get a second screen with a Wii -U ... what ever that means...I will get this for little Johnny"

BOOM CROWN-SHORTS!!! Nintendo Wins Christmas....

I need to be in Marketing!!!

Urizen5
Urizen5

Why does that picture of Reggie look like he just got caught banging my mom and doesn't even care. "you mad bro?"

manoogian
manoogian

I believe nintendo released the wii u early so they could sell games this holiday instead of trying to compete with sony and microsoft in the console wars... good plan too. I actually intend on buying a wii u when the time is right, especially since I'm not as much into video games as I was when I was younger

dussan2
dussan2

I always wanted to hate Reggie.  I mean he just pissed me off with his Nintendo E3 debut.  Everybody shouting how awesome he was.  But this guy makes a ton of sense.

JJames3dCG
JJames3dCG

Wow, that's getting into symantics man. The point is, most parents/adult non-gamers buy based on the method I described above. Regardless of the additional purchases. Maybe Uncle Joe buys the game. Maybe cousin Sally buys the extra controller. But the console, being $50 more, isn't that much. It's just enough to make uninformed shoppers feel like they are getting the "best of the best" for just a few dollars more. The concept is proven. Rational smart consumers like you and I may not fall for it, but uninformed non-gaming adults will.

FULGOREY2K
FULGOREY2K

ni pressure because they know they can't do shit until they release another console.

maybe one with streaming ability and bd drive

Hellknite190
Hellknite190

There isn't much nintendo can do now anyway.

All the wii u needs is some fucking games.

Relias27
Relias27

@jchristenberry  News for you pal.. you have been playing the same old recycled games.. for 20-30 years as well... or maybe 10 at least.. I mean really.. every squad based shooter is another Rainbow Six (Or whatever came first) Every FPS is a recycled Doom every survival horror is a recycled Resident Evil/Silent Hill Every Fighter is a recycled Street Fighter/Mortal Kombat/Tekken/or Toh Shin Den/ Every Sports game is a recycled version of Football/Baseball.. whatever.. and the list goes on and on... so don't complain about recycled material.. when you.. and a lot of other gamers seem to love it so much.. 

Makuzex
Makuzex

@jchristenberry Gotta agree with you, Mario feels incredibly recycled, Zelda at least changed it up with Twilight Princess and Skyward Sword, and then back to Donkey Kong being recycled. The Wii U needs some good solid multiplayer games. The game coming out called X looks amazing and looks like it has such good multiplayer potential. Nintendo's 3rd party is incredibly horrible which is another reason why the Wii U didn't sell well, the only games you play on the system is Mario and friends based games which are all single player or Mii related games, which gets boring after a while. For today's gamers, they want a variety of games. Blood and gore games, shooters, fighting, platforms (which is like the only thing Nintendo does.), puzzles, strategy, etc.. I also feel like the Nintendo should be worried about the PS4 since it's a way more powerful system with an abundance of games, has 500gb opposed to Wii U's 32gb and it's only 50$ more then the Wii U.


Dandyslayer13
Dandyslayer13

@jchristenberry YEA YOU TELL THEM! 

 Oh wait they've been doing this for 30 years and are still in the game whilst many of their old rivals have gone belly up or went to software only and then went belly up. And oh yes Nintendo is a total failure for bringing games that can bring families together with gameplay geared towards everybody! And yes ever since Donkey Kong, Super Mario Bros, Zelda, Metroid, and all their other first party titles all there games are the same never ever changing! DAMN Nintendo is in such trouble with its un-innovative games, lame consoles, and the same characters over and over again! Good thing Mario isn't one of the most recognized characters in all of video game history because his games are the worst!

They need to just go away right?

 WRONG.

Aletunda
Aletunda

@wyan_ But thats why the launch advantage for wii was wii sports idiot, because it gave you a game that was bundled with the console to demonstrate explicitly what the motion controls can do (moron) 

freedom01
freedom01 moderator

@ArcoBlanco Agreed, Nintendo starts out slow but later on they get good games

King_Wii
King_Wii

@hatieshorrer I agree here, Wii U is the last system on the market now with a free online network. It's a real selling point they should use.

blaze_boy30
blaze_boy30

@Toysoldier34 Pretty much. I buy a Nintendo console to play Nintendo games. I want to get a PS4 first then a Wii U.

King_Wii
King_Wii

@Toysoldier34 I think you hit it right on here. Sony and Microsoft are fighting it out but Nintendo is like that kid on the playground who plays by him/herself and has an awesome time doing it. Nintendo will be fine once more 1st party stuff comes out. I don't think they're going to storm the market in any way but they will keep the lights on back at HQ and with luck make enough money to finance Wii Us for the next generation.

jasongm
jasongm

@manoogian I agree, Nintendo is the best 2nd console to own, I'm getting one when Zelda comes out, but for now i still have my old Wii out and anticipating my PS4.

GameBeaten
GameBeaten

@JJames3dCG Point taken, but dude, you're lucky I decided to refresh this webpage in order to see your response to my comment by pure coincidence. I don't see why you couldn't just reply from where my actual comment was at.

GameBeaten
GameBeaten

@FULGOREY2K "bd drive" as in blu-ray disc drive? Because Wii U currently uses proprietary blu-ray discs. Or so I have heard.

jasongm
jasongm

@Hellknite190 waiting for a price drop and Zelda and Metroid to come out before i get one.

MrOrbitz
MrOrbitz

The Wii U does indeed use proprietary Blu Ray Discs.