Most people won't pay for World of Tanks on Xbox 360

Wargaming CEO Victor Kislyi says 75 percent of World of Tanks players won't pay a dime on the game.

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The majority of World of Tanks players on PC never spend a penny on the free-to-play strategy game and this trend isn't expected to change for the Xbox 360 version, released worldwide today. Wargaming CEO Victor Kislyi told GameSpot during a launch event last night in San Francisco that the studio is expecting the numbers to be "pretty much the same" at around 75 percent of people choosing not to pay.

Of course, Kislyi would like to see that percentage rise, but he's not willing to alter the World of Tanks experience in such a way that players are punished for not spending money. Players are too smart to fall for this kind of deception, he said.

"You cannot fool [non-paying players] for a long time. You can fool a bunch of people, or a lot of people, shortly, but then they realize it's a trap," Kislyi said.

"If you do something wrong, or if you try to be greedy and milk [players for money], people will realize that [and] just start leaving [negative] feedback."

If Wargaming were to introduce measures that negatively affect the experience for non-paying members, this news would spread like wildfire, and that would be bad for the game's image, he said.

"So if you do something wrong, or if you try to be greedy and milk [players for money], people will realize that [and] just start leaving [negative] feedback--not only inside our particular gaming community, but also on Facebook and on Twitter," Kislyi said. "So there is no way you can fool consumers who don't pay money."

The challenge for Wargaming, then, is to design World of Tanks in such a way that players who don't pay can still enjoy the experience, Kislyi said.

"That makes us honest and humble and thinking hard on how to provide a really enjoyable full-scale, all-the-way experience without any velvet ropes or closed doors which you can open only with the golden key, to everyone," he said.

Kislyi pointed out that everything in World of Tanks is attainable through gameplay, meaning the game should be thought of as "free-to-win." If you're a working professional with a family and various work obligations, you might consider paying real money to speed up your gameplay, Kislyi. But this is not required.

World of Tanks is technically "free" on Xbox 360, but you need to have an Xbox Live Gold subscription ($60/year) to play the game. Kislyi said he wishes this wasn't the case, but explained that he's not going to fight Microsoft on this position.

"We have to respect that [requirement]," he said. "Of course, for us it probably would be better if there was no [Xbox Live Gold requirement]. Let's be realistic. [But] If Microsoft [removed the requirement] for us, other publishers would probably be not very happy. We realize we are not in a position to break that kind of business model."

World of Tanks: Xbox 360 Edition, the first console title ever from Wargaming, is available worldwide today. It was developed by Wargaming West, formerly known as F.E.A.R. 3 developer Day 1 Studios. If you don't have an Xbox Live Gold subscription, you can try out the game through a special 7-day trial.

Discussion

107 comments
Riverwolf007
Riverwolf007

great game.


too bad it is pay to win.


i get shredded by guys in tanks they bought that have special ammo only available to people that give them money for it.


it is such a drag to understand tank tactics and abide by them but then get crushed by some dude that drives around like a maniac shooting blindly.




hwrdstrnsbals
hwrdstrnsbals

by most idiotic standards, any game out there on xbox 360 is around $660 a year to play.  Between Gold and internet costs.  and if you are a total off the wall miser, you might add in your electrical bill.  pretty sure you aren't playing games without that.


just STFU all of you entitled as$holes.  dont play the game if you think they are trying to fleece you.  no one wants to play with you anyway

Richmaester6907
Richmaester6907

Must admit the game is pretty sweet and I guess I sort of count as a paying player since I used that £5 they gave me to buy premium tehe. 

crashmer
crashmer

Hmm maybe the game isn't so good? 

tsunami2311
tsunami2311

If i paying for "online" gaming on console Im not pay to sub to game. I will pay for MMO on PC providing it didnt go f2p and heavy on Cash shop which almost all MMO wind up doing. Once  that happens I will not pay a dime to the company

Dream-on-stereo
Dream-on-stereo

Make "World of PS funboys" sim for children of PS to play and stop feel threatened all the time.


j0rd14
j0rd14

100% of player of world of tanks will be Gold members, so it's not f2p

Ladiesman17
Ladiesman17

World of Tanked is so last years, give us World of Bicycle.

Mr_Big_Boss
Mr_Big_Boss

they should have released on PS3, no fees

Tiger_Ali
Tiger_Ali

No wonder I don't game with xbots ...so your playing tank games now...smh.

Warlord_Irochi
Warlord_Irochi

You actually aren't fooling anyone when you are telling straight that they have to pay. Some people are willing to pay to play on a system they feel more comfortable with.

Just check the numbers for angry birds of console, for example.

the_real_VIP
the_real_VIP

Xbox owners are too smart to spend money on F2P. They'd rather spend $25 on that Xbox One adapter that only gives you chat audio and no game audio output...

Gelugon_baat
Gelugon_baat

I would warn anyone interested here that every tank in the game has its own idiosyncrasy. Look up the game's official wiki on any tank that you are not familiar, or learn that the hard, painful way.

neocaleb
neocaleb

Most free to play games won't have money spent on them by a majority of their players. The question is, how much money can you get paying customers to spend? The answer is: a lot.

Gelugon_baat
Gelugon_baat

As a person that had played the game in beta and went back to it again after the implementation of more believable physics, I would say here the biggest issue is not the influence of real money in the gameplay.


It's LUCK instead. F*cking, f*cking luck. Luck in the shell dispersion, luck in the penetration rolls, luck in the damage rolls and luck in scoring/suffering secondary damage.


If you play this game, be prepared to experience outrageous occurrences like getting a puny hit from a HE round on your tank's thick frontal armor that did no hitpoint damage and somehow the rear-mounted engine of your tank catches fire, followed by the failure of your regular fire extinguisher to stop it. Bad f*cking luck.

dz99ls
dz99ls

I wouldn't spend a cent on it that's for sure

rcmdawg
rcmdawg

I play this on PC and i haven't spent more than $30 on it and that was for premium time so i could catch up to my friends. Pretty fun if you can handle not rushing into battle. 

poopinpat
poopinpat

Wait a minute... are they saying some people don't want to put money into a free to play game?


mind = blown

TheCyborgNinja
TheCyborgNinja

The world said "what's worse than horse armor?" Developers answered back with "free to play!"

Hvac0120
Hvac0120

I would just like to purchase a game and know that I can play it without limitations. That I won't need to pay more money to unlock something. That my accomplishments in the game will reward me. Not my willingness to dispose more money on the rewards I should have received for my in-game tasks.

Simply put, I do not find this experience enjoyable.

The free-to-play model is broken. People are working through it, but it's leaning heavily to the advantage of the developers. I'd like to see the customers start to get on equal ground with the rewards they get for participating in a free-to-play game.

Microsoft's stubbornness regarding access to online content and free-to-play games is disappointing.

LoganDaDestroya
LoganDaDestroya

That's amusing coming from the game that has always been used as a primary example of "Pay to Win" (with Premium ammo)


Although in their defence, it's a lot better now, at least you can buy it with ingame money now (albeit by paying a lot, most of the time if you don;t use it exclusively for targets you are having trouble penetrating then you are wasting money, gold or not) And it is rare to see it actually increase damage dealt, just penetration (meaning, only ever use it for targets you can't normally penetrate, like the front of an AT-2). It's still looked down upon, because it bypasses the need for actually flanking your target or coordinating against them, but it's not as bad. 

Otherwise the game is pretty fair. Outside of a few minor consumables the rest of the transactions are mostly just pay to get stuff faster, which is fine by me. I went through quite a bit of the game before paying for anything, and even then it was more because I felt I wanted to support a game I was enjoying, not that I wanted to progress faster (having found a group of tanks I enjoy playing regularly, progression isn't such an issue)

thegame_err
thegame_err

I'd pay a nickel. Yes, a nickel. Nothing more!

Vienreich
Vienreich

What bothers me the most about this rising concept of free-to-play is that now more and more scripts will be based around getting a player to pay several times. Instead of strong games with heart, they will now focus solely on psychological aspects of how to get you to pay more as often as they possibly can.

Thousands of years of great artists are turning in their grave for this new wave of modern vicious capitalism invading art.

Barighm
Barighm

I couldn't get past the download screen. Why not group the entire download in the original XBL channel? Why hide it so I have to stare at the game client for hours? If I could download the entire 3gigs in the XBL channel, I could do something else while waiting, but no, they felt I should stare at the World of Tanks logo for hours.


So...first thing they ever do is lie to you. That didn't sit well with me.

playstationzone
playstationzone

well why should pay for this wilt gold membership even its free to play. so really Xbox is big fail and Xbox fans don't like see the truth since there blind.

quidditch3
quidditch3

@Riverwolf007 The premium rounds are no longer only purchasable with gold there is now a button for change currency to silver it is just alot more expensive

WolfgarTheQuiet
WolfgarTheQuiet

@tsunami2311  But look at Guild Wars games on PC. They charge you for a game then no monthly subs. Other MMO's charge you for the game plus Monthly fee. Only MMO that was worth all that was of course Age Of Conan

WolfgarTheQuiet
WolfgarTheQuiet

@Dream-on-stereo  Even as a PC gamer i dont find that funny. Rather dumb, how can PlayStation gamers feel threathened when PS4 is better in all aspects that matter for games. Better RAM, Better GPU, 60fps, 1080p, CPU that has been modified to give more peformace for games, double then required almost

jecomans
jecomans

@Gelugon_baat  I would be surprised if they didn't. Isn't the point of having different tanks having them feel and act differently?

BlackBaldwin
BlackBaldwin

True I never thought I'd pay for one of those games till I started to play warfare. I enjoy the game a lot but I seem to end up dropping cash on it every time I get a new frame for custom looks and stuff then again seven dollars a month isn't much really.

guardianofhonor
guardianofhonor

@Gelugon_baat

That is because it works by a random number generator, that is the main reason this game is BS. "Luck" is improved by buying gold rounds and premium tanks.

Gelugon_baat
Gelugon_baat

@dz99ls  

You don't need to - unless you have some kind of urge to get up the tech trees quickly.

The game is loaded with "get-sh*t-earlier" microtransactions.

Lazerith91
Lazerith91

I agree to an extent. I find that free to play, pay to win style games are destroying the gaming community. However world of tanks is a very rare case where it is an extremely enjoyable experience even when never paying a dime. In fact you can get 90% of the content without ever paying anything.

adawf
adawf

@playstationzone no my Asian friend, the only big fail here is you. keep at it though as one day you might build a coherent sentence and or make sense. until then, All your base are belong to us.

Dream-on-stereo
Dream-on-stereo

Threatened, just like now, say something against the system and somebody like you will start do defend it! Thats a funboyism :)

All aspects? Not games, that's what matters games, and don't whrite to me about your taste i dont care.

Be a thrue gamer. It' all about a games to enjoy, be played.

Gelugon_baat
Gelugon_baat

@jecomans

Tell that to those who are more used to those tanks in the Battlefield games. ;)

Those are even more arcade-y than the ones in World of Tanks. 

Gelugon_baat
Gelugon_baat

@guardianofhonor  

I don't think so. Splashing money won't help the rolls on the shell dispersion, for one. *Poof* goes a premium round because the game's RNGs decided that it should fly towards the periphery of the reticule.

Also, most of the premium tanks - except a few of the Soviet ones - are pay-to-lose.

Gelugon_baat
Gelugon_baat

@jecomans  

It depends more on the map.

Can't drive a tank when the battlefield is flooded, can you?