Microsoft responds to Sony's "shifting message" comment

Executive Phil Spencer says "other people will do and say what they're going to say"; believes company's ability to adapt to feedback is a strength.

Microsoft has responded to Sony's "shifting message" comment that executive Andrew House made during the company's presentation yesterday at Gamescom.

Speaking with Eurogamer, Microsoft Studios corporate vice president Phil Spencer said he can't control what others say.

"Other people will do and say what they're going to say. Fine. We're running our program," Spencer said.

During the tail end of Sony's Gamescom presentation, House said, "While others have shifted their message and changed their story, we were consistent in maintaining policies and a model that is fair and in tune with consumer desires."

Microsoft has reversed multiple policies for the Xbox One since its formal unveiling in May. Spencer said these policy shifts are not detrimental, but rather a strength, and a sign of the company's ability to adapt and evolve policies based on consumer feedback.

"The two-way conversation that we have with gamers is critical," Spencer said. "If we weren't able to listen then I don't think we're really creating the ecosystem that means people want to come into the platform."

At E3 in June, Spencer responded to the backlash surrounding the Xbox One's since-reversed policies regarding DRM and connectivity, saying, "This isn't a sprint."

"The reaction, I think, is complete when the product is on the shelf and it has a price and it has a content library and consumers vote," he said at the time. "And that's the date I'm looking forward to."

The Xbox One launches in November for $500.

Written By

Eddie Makuch is a news editor at GameSpot, and would like to see the Whalers return to Hartford.

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Discussion

3070 comments
Karjah
Karjah

Funny how listening to your customers was never a thing you did prior to the xone reveal.  The rumors of DRM and always online had been on the net and gaming websites for almost a year prior and you knew what our reaction would be full well. 

Sony isn't off the hook on this either.  It's been admitted that it's up to devs if they want to region lock or put DRM on their games on the PS4 and while only one PS3 game has ever been region locked Sony could put the nail in this nasty coffin and choose not to.  

Revl8n
Revl8n

Latest Microsoft flip flop is getting rid of Steve Balmer. Hang on baby.

925Azn
925Azn

"So what if it came out 1 year before"?  I like how you ignore it.  It's a Big difference.... like hmmm by a year? lol  xbox360 was up by millions and yet ps3 came from behind with 1 year later launch, lacking in games AND being expensive. If 360 was consistent, it will ALWAYS stay ahead of Sony, because of the fact that it came out a year ago.   Right Genius?  Don't just focus on USA sales, that's so narrow minded.   .  So far, you seem to be under appreciation Sony and over appreciation Microsoft even though the facts says otherwise... does that make you a.. fan..  no wait, let me continue

There are two types of fanboys, those that bash the other side without thought: "XBONE SUCKS!" or "P$4 SUCKS!" and there are fanboys who are obviously biased but they try to sound fair by saying they've always favored the one they are bashing (like you) ... " But I own a ps3 and playstation games so I am not biased. "  Seen it too many times.   If your opinion was an honest fair opinion, I would not call it out.   Ofcourse you can have an opinion, even fanboys have opinions... a biased opinion lol I can already predict your reply.  Too typical "Mr. Fair Fanboy"

Centurion-Legio
Centurion-Legio

thing is microsoft, people were shouting "no drm crap and no internet bs" before your e3 event and even before your reveal. They were going to go with it until they saw the numbers int he pre-orders. THAT, ladies and gentlemen, is the difference between microscam and Sony

aw poor ms trying to sound like martyrs 

hadlee73
hadlee73

"Other people will do and say what they're going to say. Fine. We're running our program." This totally sounds like something Mike Tyson would say, lol

flammable_zeus
flammable_zeus

"Other people will do and say what they're going to say."

Do you know what you call people who don't do that? Dishonest.

XanoXL
XanoXL

Oh Microsoft, using lies to cover up msitakes again -.-. It was fairly clear once Sony Blew E3 out of the water with the PS4, and within days saw Xbox One pre-orders being cancelled and sales falling, you panicked and decided to use parts of Sony's sales model as your own. Saying you took consumer advice is arrogant and pathetic considering everyone was asking why you arent using a simliar buisness model to Sony. There is plenty of things wrong with both models, but nothing is perfect and Sony were consistent and very very clear about their Model, making them appear more reliable than microsoft, who seem to change their model at the slightest whim. Buck up Microsoft, if you really believed in your buisness executives and their Model designs then you would stick with them. Plus Sony have shown that theyre more compassionate about their gamers, they've made a perfect gaming console, in  comparison to your "console" if it should even be called that. yeah it plays games, but you've made it perfectly clear it sacrifices(whether you say it Doesnt it actually does) gameplay for TV features. I feel both annoyed and sympathetic towards Microsoft here, you can see their vision, but alas it is a capitalist vision, not a consumers vision.

Xyllix
Xyllix

All of you praising Microsoft are delusional.

JKeyz90
JKeyz90

ok i get what Sony was doing here but seriously let's be mature about it and move on you won, why are you still taking digs, are you scared that maybe (and this is a really huge big maybe) MS may actually do better than you all in some type of way, I mean geesh get to what's most important and neither conference was that great in my opinion, next time give me less digs and yawns and more ooo & aaw >>>>>jus my opinion dislike it if you want idgaf 

inscript
inscript

Pure lies cause developers were looking forward to drm

CrusaderForever
CrusaderForever

Liar!  Poor preorders made Microsoft change their policies.  It has ZERO to do with connecting with the gamer.  Microsoft is actually anti-gamer and completely pro-money.   In comparison, Sony and Nintendo are pro-gamer and pro-money.  Microsoft is a terrible company with people in charge that really believe if they had their way they would make all gamers "Just Deal With It".  Congrats to Sony for coming up with pro-gamer policies.  All you Microsoft loyalists should be on your knees thanking Sony for their pro-gamer stance. 

Dictatroll
Dictatroll

Yeah, if that's true you would've not forced DRM into us in the first place.

Liars.

supermarioooooo
supermarioooooo

adept?? what s that means?  they want drm for more money. people s feedback was very clear and brutal. they realised that about poor selling in the future. and they changed the policies. so İS THAT MEAN MSHİT LİSTENED TO YOU? open your eyes and dont be stupid. 

Dictatroll
Dictatroll

I guess Sony is playing mind games now.


bndori
bndori

Nicely said Andrew House.

DrKill09
DrKill09

Microsoft, you didn't adapt to feedback.  You WANTED all that DRM crap.  You only changed your policies because you knew you would have very poor sales, and hand the war over to Sony.

I agree with Sony.  They had a clear objective from the start; don't screw over gamers.  Give us what we want, not what you THINK we want, like Microsoft. 

Lionheart8472
Lionheart8472

Hmmm wonder why Microsoft hasn't announced roughly how many pre orders they have for Xbone.

Revl8n
Revl8n

Microsoft response: "Xbox One has a strong sensory impact and will promote organic growth"

Question: What is "bullshit"?

ggregd
ggregd

Godammit stop calling it an "ecosystem!"

Hurvl
Hurvl

This article only shows the left part of the photo of Phil Spencer, but that's the best part of it. Now we don't have to see his weird, akward "oh, yeah, right there! That feels so good!" face, which Gamespot stubbornly continues to use. It's a bit like photographing a long jump athlete in the middle of a stride; the athlete in question often looks quite ridiculous and that kind of photo only serves to distract people from the content of the article.

Mraou
Mraou

Sony aren't ones to talk about "shifting messages" after everything they've backpedalled on over the years, one of the funniest being 'rumble is a last gen feature', and many more.

BlackDiamond81
BlackDiamond81

Here's to not buying into anyone's propaganda and getting whatever system to you like. I'm growing very weary of this infernal bickering already between the two. This is like a prizefight where both contenders trash talk, but it doesn't matter because we hold the scorecards.Quit the yappin and fight already!!!!

MadMike2869
MadMike2869

they didnt listen to consumers, they listened to preorders and the numbers just werent there so then they decided to change policies.

tightwad34
tightwad34

Of course you have to listen to your customers. But it shouldn't be a strength. It should be a priority.

REBELSOULJA
REBELSOULJA

" We're running our program,"

LOL! You mean SONY's  program. 


_Perfectionist
_Perfectionist

Does Phil/Microsoft think we're dumb and clueless? What "two-way conversation" is he talking about? does he mean the conversation between him and the sales? After the policies reveal, Major Nelson said they ARE staying with the policies even with the consumer demand that they don't, but after the sales were more clear they shifted away and then claimed they listen to their consumers? I really think only sheep who are going to go with Microsoft now.  They are hypocrites.

games2525
games2525

at first  i was very angry with microsoft,they tried to manipulate us but the good thing with competition is that they were forced to take it back!now im ok with what i ve heard.(except for the 5 dollars per player things and so on...that they do on several games now) we need both of them in the game industry...personally im getting a ps4 and later on (maybe next year) an xboxone.i am a gamer not a fanboy...

MAXAM999
MAXAM999

Quit acting and accept reality .. nobody trust you anymore only the countable sheeple well stand beside you because of your countable games !

Just quit gaming and let Nintendo and Sony have their own Competition to begin with .

supersonic125
supersonic125

Never trusted Sony after that network hack disaster , you lost me into going online on any sony console or handheld , never again .

TMBreezy
TMBreezy

@Centurion-Legio lol, if you even knew why they had those policies in place im sure you would have changed your mind.

Urizen316
Urizen316

@inscript And Sony fanboys were looking forward to borrow games from their friend and NOT pay for games and support the developers that make those games. Stay classy Sony

DarkReign2552
DarkReign2552

@DrKill09How is that not adapting?

Adapt - Verb: To make suitable to or fit for a specific use or situation.

Microsoft had intended to do something innovative and new with their policies, but ADAPTED to the feedback and expectations of the consumers when people confessed they would rather have a slightly more powerful version of the console they already own rather than owning a unique new gaming experience.

We're fortunate enough to still have the Kinect 2.0 included with it's highly-integrated level of Dashboard functionality. It and Cloud Computing are the ONLY "Next-Gen" thing any of the consoles are offering us at this point.)

DarkReign2552
DarkReign2552

@Lionheart8472 Why bother? "Sold out" seems like enough to me. You can't pre-order either console anywhere right now. Assuming Xbox and PS4 hardware are produced at an equal rate, that would suggest that both consoles have currently pre-ordered the same amount. Combine that with the fact that Xbox is only going to be available in 13 countries starting out, Sony will have a wider spread, particularly in Asian Markets where they're guaranteed dominance anyway, but that means Xbox will have more units to distribute between those 13 countries specicially, which means it currently has a greater market presence in those regions at this moment in time.

DarkReign2552
DarkReign2552

@Mraou Everybody is quick to forget the flaws of the past with any company. I mean look at the RROD. People are quick to jump on MS for it's hardware failure, but forget about all of the bricked PSPs and disc-read errors on the PS1 and PS2 not to mention the hardware overheating on the PS3 as well.

Or what about how the original Xbox was stupid because of how large and heavy it was, yet everybody embraced the PS3 when it first came out even though it was larger.

Annual fee to pay games on Xbox Live. PS4 requires PS+ to play online now?


Mandatory Online to play games with XB1? When players stop paying for PS Plus on PS3, all of the games that are  downloaded through it become unplayable.


I won't even get started on the beginning years of the PS3 launch. Suffice to say, no matter how far people shove their heads up their asses, Sony and Playstation aren't nearly as perfect as the Sony Ponies like to pretend they are.

Hurvl
Hurvl

@Mraou Yeah, whenever a rival (politician, corporate or other) sees a weak spot they always take on their steel-toed shoes and kick it. If they don't, they're often considered spineless by their colleagues, so they're practically forced to do so, no matter how opportunistic and spiteful it might look to ordinary people. It's one thing to voice criticism, but another to just increase one's own influence by dissing someone else.

deathblow3
deathblow3

@_Perfectionist yeah while your at it go run lynux on you ps3 as promised. oh yeah also sign the eula saying you cant sue sony if they lose your personal information again just so you can play your ps online.

inscript
inscript

xboxone allows game borrowing too!! And also allows people to share their digital content ...which benefits people who has kids or family in general, also good for peolpe who travels a lot , I can't buy 3 ps 4 because I might want a game like Wwe but my sons might want a copy I would have to buy 3 copies total of $180 dollars. With xbox one I would save a $120 dollars. Using xbox one sharing features .... Ps4 is not a bad system and the price is good to the eyes of non logic thinkers... Ok here's a break down Digit content supports developers more then hard disk and casing, reason for that its less cost far as no disc less cost on shipping also save the developers from retail costs and also saves a lot of jobs .....so you can say Sony is classy . At the end xbox is classy slash modern with options to go digital

JKeyz90
JKeyz90

@DarkReign2552 i actually liked the original system was not bothered by the drm, could care less about gamestop and wish hope they bring back family sharing.....and you are correct the kinect is the only next gen thing we will get.....unless people keep crying about that too smh 

strikeback1247
strikeback1247

@DarkReign2552 @Lionheart8472 Correct me if I'm wrong, but last time I checked, the xbox one is sold out at almost no retailer in Europe :/

DarkReign2552
DarkReign2552

@strikeback1247 Last I checked, none of my friends over in the UK can find anywhere to pre-order them. I don't know about Specific Regions (Europe is a pretty big place) but with the Xbox One being Region free, that means Importing could be playing factor into this as well.

MAXAM999
MAXAM999

@jimmytrat Ok Sony is "Lying" .. But Still .. that wont change the fact that M$ is a cancer to the gaming that it needs to be REMOVED .