Metal Gear Gears Up

TV and magazine ads, in-store merchandise give-aways for purchasers, in-store sampling, direct mail promotions, PlayStation hardware pack-ins and more demo giveaways will preceed and accompany Konami's upcoming Metal Gear Solid release. The whole promotional campaign will cost the companies a total of US$8 million. But hey, we're worth it.

TV and magazine ads, in-store merchandise give-aways for purchasers, in-store sampling, direct mail promotions, PlayStation hardware pack-ins and more demo giveaways will preceed and accompany Konami's upcoming Metal Gear Solid release. The whole promotional campaign will cost the companies a total of US$8 million. But hey, we're worth it.
Got a news tip or want to contact us directly? Email news@gamespot.com

Did you enjoy this article?

Sign In to Upvote

0 comments