Massive going massively multiplayer

Ubisoft CEO says newly acquired World in Conflict dev will start with "light" online games and build into MMORPGs and MMORTSs.

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With the acquisition of the Tom Clancy brand in March, Ubisoft signaled its intent to enter the massively multiplayer online gaming sphere. Indeed, the French publisher's president and CEO, Yves Guillemot, said that when the deal was announced, a primary motivator for the deal was that it would allow Ubisoft to explore a Tom Clancy-branded massively multiplayer project.

Now, with this week's buyout of World in Conflict-maker Massive Entertainment, Guillemot has apparently found the vehicle for taking the next step into the MMOG market. Speaking at the BMO Capital Markets Interactive Entertainment Conference yesterday, Guillemot said the first order of business from the former Activision Blizzard studio would be to get its feet wet by making small-scale MMOGs.

"We just bought [Massive Entertainment] from [Activision] because those guys have Blizzard so they didn't need that studio as much as we do," said Guillemot. "Those guys are extremely strong in [real-time strategy], so they are going to help us to also get closer to the MMO space. In fact, our goal there is to go first with light MMOs, as those are now and have been extremely popular for a long time in China but are also coming in the US and Europe and are generating lots of good revenue. Our goal is first to start with light MMOs, and then in the future, we will come with RPG and RTS, also in the MMO space."

Massive is currently at work on World in Conflict: Soviet Assault, a console port as well as a PC add-on that expands on the critically acclaimed original from 2007. For more on the game, check out GameSpot's previous coverage.

Discussion

20 comments
xSithiSx
xSithiSx

I have it for the PC but how the hell are people even supposed to play it smoothly on consoles? The only reason I liked EndWar on the 360 was because of the voice com. thing it had, which made up for having to cycle through your forces and enemies with a damn controller. Microsoft needs to give us a keyboard/mouse option for RTS games, it wouldnt be that hard.

morelandclay420
morelandclay420

I like this game but my pc is not good enough to play it that good.It kind of suck when you can't turn up the graphics all the way.I would get it it is a good game.

KhanhAgE
KhanhAgE

A great team strong at RTS being forced to make MMOGs. Why? If Massive Entertainment ends up failing at this, Ubisoft has only itself to blame.

tudyniuz
tudyniuz

I've lost my faith in Ubisoft in the last years so....I do hope for the best though

DataDream
DataDream

Could be good - I'm an UbiSoft fan so it would be interesting to see what they do in the MMO market.

norabbitnofun
norabbitnofun

And when would we get MMMOOGG? (Multiplatform Massively Multiplayer Online Offline Great Games) :-)

hokies1313
hokies1313

Release WIC: Soviet Assault please.

parrot_of_adun
parrot_of_adun

NOOO! DAMNIT UBISOFT!! Now they're gonna go the way of Red Storm (ya know, the studio ubi bought out then cannibalized), and we'll NEVER see a Ground Control 3. It's times like these when I dislike Ubisoft more than EA...

WiiMan21
WiiMan21

Awesome, I loved the first game.

Spybreak
Spybreak

They are a great team, that's for sure.

Avals
Avals

Finally, a settle down for massive entertainment, we'll see what the new projekt be.

mach-stem
mach-stem

"Qwickilller117 Posted Nov 14, 2008 4:22 pm ET Ubisoft never disappoints " You're serious...or a note of sarcasm?

Zoomer30
Zoomer30

Light online game...they use Splenda and not sugar :)

Pete5506
Pete5506

hmm different, I want to see what they can do