League of Legends AmEx debit cards to be unveiled this week

American Express to offer prepaid debit card that offers League of Legends Riot Points in exchange for spending real money.

Credit card company American Express is set to launch a League of Legends-themed debit card that offers in-game Riot Points for spending real money.

Image credit: The New York Times.

According to a report in the New York Times, League of Legends developer Riot Games and American Express will formally unveil the debit cards on Wednesday, along with a sponsorship deal in the game from the American financial company.

The prepaid debit card will feature images of the game's characters, with the New York Times showing an image of a Teemo-branded card. Owners can also accumulate Riot Points, used in League of Legends to buy characters, costumes, and bonuses.

Customers receive 1000 Riot Points for signing up, followed by another 1000 when loading the card with $20 of credit. 10,000 Riot Points are offered for linking the card to a direct deposit account, and the first 10 purchases made with the card will also hand out bonus points.

American Express general manager Stefan Happ said that the scheme was designed to attract a generation of players that are becoming harder to target with traditional advertising. "It gives you a sense of how deeply engaged the players are in playing this game," said Happ. "We are about loyalty, we are about contact and long-lasting engagement. This is an ideal fit from an audience perspective."

The deal will include a 30-second advert from American Express about the prepaid debit card, alongside a series of banner ads to run on the company's Championship Series site.

In addition to the League of Legends debit cards, Blizzard and Visa have a partnership to provide World of Warcraft-themed Visa credit cards.

Written By

Hi! I'm Martin, for some reason or another I have managed to convince the people who run GameSpot that I am actually wor

Want the latest news about League of Legends?

League of Legends

League of Legends

Discussion

43 comments
SaintJimmmy
SaintJimmmy

Ok riot this is a little ridiculous.

nickske1
nickske1

I like how people say LoL is a scam.. What would make League a scam 'Non-subscribers can only play 4 matches each day, subscribers have unlimited access to all content. Subscribe now and get a 30% IP boost for 5 days!' That's how a f2p becomes a 'scam' basically forcing you to pay for the game if you want to keep up. 

I think we can all be grateful that we have these two amazing moba games. Bashing on one of each just makes you a complete idiot and you're just wasting your own time. Both games are very skill based and you can't argue with that.

I do agree that all skins require RP points to be bought, they could implement some kind of achievement system like say 'play 100 games with X champion get X skin from that champion'. Makes people want to play their favorite champion and get a nice skin for just playing the game (a lot). But still, Riot needs it's RP for keeping the game running. And I really don't mind that. A company needs money. Simple

mattcake
mattcake

Yeah that's what I want, a credit card with a cartoon fox pleasuring itself on. That won't embarass me in Asda will it.

Icepick_Trotter
Icepick_Trotter

Typical Riot. Focusing their hardest efforts on anything but the game itself.

lingo56
lingo56

Would be more cool for a steam version of this card so we could use our earned points on more than just consmetics in ONE game.

mnoi
mnoi

these are cool ideas, but I dislike the amex card in general (higher interest if you can't pay full amount). I wanna see a discover or Visa themed steam card so its not locked down to 1 game.

phillkillv2
phillkillv2

I think League of Legends is a great free game, but I'm not going to get a fucking debit card in dedication to it. I don't know why people pour their heart and soul into this game. I'm not going to drop money down on a fucking $10 skin, or get some influence point boosters. I feel bad saying I play this game. Too bad the fan base is just as ridiculous and unwelcoming.

Hurvl
Hurvl

Scheme, you say? I couldn't agree more.

omar_q
omar_q

A very ingenious marketing scheme by Riot and AE.

Wp.

emvv
emvv

the sight of that cute little cartoon animal makes me want to toss bricks at the kids on the playground outside my window

Tigerbite2
Tigerbite2

I haven't played league of legends in ages (playing dota 2 these days), but I have to say, I sure do miss Teemo and Amumu.  So cute and evil.

naryanrobinson
naryanrobinson

Just a matter of time.  Expected it, but this sort of thing still slightly disgusts me.

RavenHusky14
RavenHusky14

The only issue I see with this are the annoying banner ads that are going to appear on the lolesports website. Good thing they can't stop me from running adblock.

Rampagerabbit
Rampagerabbit

A clever marketing stun from American Express. If they can't get customers the normal way, why not associate them self with a game.. Bingo, they increase their custom base.. Pre-pay cards are evil, and cost a lot in fees to use them. AE will pocket nicely on this deal.

Gen007
Gen007

Only a matter of time before stuff like this started happening really. These e sports games are bringing in way too much to be ignored.

lilnazar
lilnazar

Lol, who would buy this cards for this crap?

bouchart
bouchart

It's all about merchandising.  When does the League of Legends flamethrower come out?  The kids will love that one.

arqe
arqe

We can leave planet now.

fightingfish18
fightingfish18

@mnoi Except for the fact that this is a prepaid debit card.  Which means if the money isn't there, you can't spend it.  So you've already paid.

ToxicTeal
ToxicTeal

@evil-zodiark I get the feeling you haven't played LoL..

RP is used mostly just for skins...

zaxrider
zaxrider

@XxTheEvilxX FREE. TO. PLAY. Which part of that appears false in League? You can download it for free, play for free and become the international champion without spending a cent on the game. Truly a scam of epic proportions... 

Smosh150
Smosh150

@arqe I think the correct quote is "I don't want to live on this planet anymore..." -Professor Farnsworth lol.

evil-zodiark
evil-zodiark

let's compare the buisness model of lol and dota2 and i played lol for about 60-70 hours(not much i know but enough to make an opinon) and i'd like to say that lol is IMO the 2nd best moba after dota2.

dota2:

-all heroes are unlocked.

-you can get skins just by playing teh game.

-during the games only skill matters , playing more timeor spending more money won't help you.

lol:

-10 championes rotation per week.

-either play dozens of hours or pay to get a champion that you might like or hate.(i know you can resell him twice i think)

-only way to get skins is to buy them and ingame skins look nothing like their cool art, most of the time.

-the game isn't just about skill, spending more time and/or money to buy runes and such gives a good advantage.

so no lol isn't free-to-play, it's pay-to-win, of course there are degrees for P2W and lol is on the lower ones(that means it's better than many other) but it's still P2W.

DanGleeSack
DanGleeSack

@evil-zodiark Its more of a "pay for convenience." nothing needs to be bought, and if you enjoy the game it doesn't take long to unlock champs. Chances are you have a certain play style and such don't even need or want all the champs. Runes are not the end all be all, skill and teamwork trumps everything, those little bonuses only really help at the pro level where the skill cap is so close together, really no more than some luck. I think the leveling and IP system helps get those not used to MOBA games into the system but does not hinder those already good at it. It lets them learn the basics before dumping everything on them. 

 I prefer LoL because of the skill shots and AoE denial type skills, more reward for timing. The lower damage skills rewards teamwork more unless you fit into the nuke/assassin category. I played dota and the other dota style games on WC3 and enjoyed them, but I have found I prefer LoL because of some of the mechanics. I have payed a bit to support the company because I enjoy the game and two of the skins were very cool. I have found the community is pretty good overall too. People complain about it, but I have only run into a couple trolls or unpleasant people. Many people are nice and social, especially in ARAM games. The cost to enjoyment ratio is VERRYYY low, same with games like Fallout. 

Calderweiss
Calderweiss

@evil-zodiark ]

League isn't pay to win.

Getting runes is a time investment EVERYBODY does. Runes help quite a bit, but if you are skilled at league, then you could play without them and have no problem.

The majority of the playerbase has only 2-3 rune pages.

Now, Riot could improve on its rune system, and make it easier for new players to get itno the game, but you're making some stupid statements here.

You have 3 refunds.

lingo56
lingo56

@Desynkronic @evil-zodiark @cccs It's not a glitch if the hosts of the tournament and makers of the game said it's legit and completely fair. Besides it was damn fun to watch.

Desynkronic
Desynkronic

@evil-zodiark @cccs Your trying to defend the game that let a team abuse a glitch in a tournament and actually praised the guy for using the glitch?

evil-zodiark
evil-zodiark

@cccs @evil-zodiark what do you mean by team an organzied team or the dude the matchmaking puts you with?

if it's the first then if you're making a competetive team and your teamates are playing heroes they are not skilled with that's your own fault, also on dota2 since everybody has access to everything, you can't expect what to fight therefor to be an average player, you need to play each hero at least once, try going against abaddon/axe/blood seeker or rubick without knowing their mechanics they will destroy you even if you're an international champ and since dota2 is a game that isn't based on the philosophy that every hero can do anything, you need to know the enemy heroes  and counter pick them,the same hero can be op or Up depending on the situation.

and honestly why wouldn't want more freedom with your picks.

as for the runes if they don't matter then why include runes in the first place?

and playing longer doesn't necessarly make you a better played, and player with 100 matches can be better then a player with 200 matches

Zhao_Zilong
Zhao_Zilong

@evil-zodiark Several pros made it to Diamond with only two rune pages and playing a handful of characters. It's much better to master a few than to own them all.

Ideally, I'd love to have access to all the characters. However, to say that makes the game pay 2 win is ridiculous, skill trumps all in LOL.

cccs
cccs

@evil-zodiark That is some very dumb statements u made. Let me tell you y.

All char unlocked might sound good but when u get a guy on ur team that is jumping aroung diffrent champs JUST because they are unlocked mean ur team is at a disadvantage because they are not skilled with many champs if non at all. LOL locked champ and there ip system mean that when u unloack a champ ur not doing it on a whime. U saw what u liked and once unlock the champ u will master it and not jump around.

Spending more time playing mean u are better skilled so i dont know how u think dota that does not make u want to play much is some how going to make u a better player.

as for runes, u only played 60 hrs or so and maybe not even a 100 matches. Because of that u dont realize that for someone like me that has played more then 400 matches, at this point u pretty much unlocked all runes and they dont mean much in game, not as much as skill does. Riot locked them at first to make u rely on other things like ur teamwork and skill to make u win games not runes. Someone who buys runes with money is digging there own grave. They will win early lvls but as they go higher they will lose because their skill does not match up.

Kusann
Kusann

@XxTheEvilxX LoL is actually F2P, and the best part of it is that it's not a pay-to-win game. You can spend real money buying skins and stuff, but those things don't give you any kind of advantage over people that don't pay at all, which is cool. Unlike other "F2P" games that are swarmed with microtransactions and are pay-to-win, pay $10, get a +99 armor, kill everyone. And about the debit card, it's more an American Express move than a Riot move.

chano880
chano880

@XxTheEvilxX @Gen007 You may not like the debit card idea, I don't either, but LoL is free to play, everything you can buy with money is pretty much cosmetic and a couple of xp boosts. Runes can only be bought with ingame points and champions can be bought with real money or ingame points. I don't see the harm in it.

XxTheEvilxX
XxTheEvilxX

@Gen007@XxTheEvilxX 

 This is a much more sensible comment than some of the others I get. I hate it when people attack others for having an opinion that doesn't mesh with theirs. Someone needs to wake these punk kids up and tell them they're not as special as they think. In either case, I love your comments. You didn't attack my view, rather just stated your own. And what you said makes sense to me. Now your comment makes me respect the game more. I still don't like the debit card idea, but I definitely see your point. :)

Gen007
Gen007

@zaxrider @XxTheEvilxX Yeah i have to say that most f2p games pretend to be f2p but lol is one of the few that is actually free to play.  You can enjoy the game in its entirety minus the extra skins which are purely cosmetic. Getting to lvl 30 can be a grind i suppose but you play with people in your lvl range until so Its not a big deal and once you hit 30 you are there forever.

zaxrider
zaxrider

@XxTheEvilxX @zaxrider Please be so kind and list me 5 popular F2P games that don't offer any microtransactions whatsoever. While at it, you can also describe the wide variety of ways to keep your business running if you offer free services. 

Nobody is forcing you to spend money on the game or to get the card. Everything that gives you any sort of advantage over the other players can be bought via in-game currency you gain by playing the game.