IGN up for auction - Report

News Corp. will reportedly put the IGN network of video game and entertainment websites up for auction, after initial sale efforts failed; IGN expected to sell for around $100 million; Break Media and SAY Media reportedly among potential buyers.

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IGN could be going up for auction, according to a report from the Wall Street Journal.

IGN could be going up for auction.

The paper reported that News Corp. is working with investment bank Allen & Co. on an auction to sell IGN's network of video game and entertainment sites, following a year of failed efforts to produce a sales deal.

According to the report, News Corp. publicly stated its intention to sell IGN Entertainment after news that it was preparing to restructure its internal publishing and journalism assets, separating them from its media and entertainment businesses.

News Corp. bought IGN in 2005 for a price tag of $650 million (a deal that also included other sites, such as GameSpy.com and TeamXbox.com), but now hopes to sell the network of video game and entertainment sites for around $100 million.

According to the report, Break Media and SAY Media are among potential buyers for IGN, although sources close to News Corp. told the paper that other potential bidders could include private equity funds.

Sales negotiations were affected by turnover at both IGN and News Corp., with the departure of IGN chief executive Roy Bahat in August, and the resignation of News Corp.'s chief digital officer, Jon Miller.

Discussion

0 comments
wondernova
wondernova

I posted a comment earlier saying IGN was better because of the hot Jessica Chobot, but looking at the picture of Laura Parker, SHE IS CUTE! I prefer cuteness to hotness any day of the week! She has that whole Liz Parker (Shiri Appleby) from Roswell thing going on!

theKSMM
theKSMM

I don't know if IGN is a good piece of property, but an established barnd like that has to be worth something.  I've seen other companies purchased for more than $100M and thought "What do they do again?"

analogjunkie24
analogjunkie24

Wait IGN was owned by News Corp.? That benevolent media empire controlled by Rupert Murdoch? The one that was responsible for hacking that murdered girl's cell phone in the UK? The one that owns that fascist propaganda network, Fox News? I am sure there are lots of great people who work at IGN but News Corp. is pure evil. I won't be visiting that website until there are no longer a part of that corporation.

eternalcube
eternalcube

LOL at News Corp. buying IGN for $650 million.  BTW, what was Rare's cost when bought by Microsoft?

blackace
blackace

Not sure why anyone would want to buy IGN. I couldn't see anyone buying Gamespot either. Can't believe they spent $650 million for IGN. LOL!! Someone got seriously ripped off, while the person who got the $650 is probably living large right now.  I'm sure IGN will survive if a company who really cares buys them.

gamergath
gamergath

Thank goodness I left IGN for GAMESPOT.... please GAMESPOT never sell yourself!

 

 

shivR
shivR

I wonder who would be in the market to buy IGN. 

eVenent
eVenent

I feel sorry for IGN. They were good gaming site.

GH05T-666
GH05T-666

I like Gamespot not IGN for all my gaming info..

Megavideogamer
Megavideogamer

I kinda liked IGN but their fate may be sealed. So they what to break it into bits and sell it. IGN will exist in some form.

tommy_boy9999
tommy_boy9999

I have some change under my car seat, but I think I would be over paying

mastergundam
mastergundam

feel sorry for them, they was really one of my favorite websites...

SolidTy
SolidTy

I don't see a lot of IGN news at Gamespot.com, lol.

 

But you can bet your ass they are reporting IGN is being sold!

tommy_boy9999
tommy_boy9999

 @Gelugon_baat 

No please why dont you show me.  That way we wont have a flame war. 

You dont have to dare me or double dog dare me LOL.  I get it you love gamespot. 

GreenReuben
GreenReuben

 @GH05T-666 really? it's laid out really badly (I used to be fine but they changed it and then I went to ign) and I can never find anything. On the plus side gamespots videos load for me even after I run out of bandwidth but on the downside there's nothing I want to watch.

suplax
suplax

 @Gelugon_baat It' seems your calling everyone that choose a side silly...

It doesn't matter if don't own then , just by "visiting" their website you're already supporting it.

I must say i've always had a preference for Gamespot , i've been using this website as main game reference of more than 10 years.

Even if its hard to admit , the quality had dropped in my opinion.

Today i don't trust solely on Gamespot news , reviews and previews.

First because of Jeff Gertsmann... you should google it if your young enough and/or do not remember one of the most embarrassing moments of  gaming wesbsites in history. 

Second because the quality of reviews just become absolutely awful , news become repetitive and the staff just got worse with the time , way to Inexperienced  or overconfident.

 

Anyway , try to respect other people opinion without sounding like an asshole.

NTM23
NTM23

 @Gelugon_baat Yes, you are very special oh wise one. Although I agree, except for the part about once playing favorites. I've always visited all of the sites, and I don't necessarily support any of them either (with money). I respect the people that run them, but I unfortunately (for them) don't believe it's worth giving money over.

wondernova
wondernova

 @Gelugon_baat Because I succumb to my basic human function by selecting someone an attractive mate?  I'm with @tommy_boy9999 , You should be left alone in your sad world. Goodbye.

 

By the way Laura you are still CUTE!

tommy_boy9999
tommy_boy9999

 @Gelugon_baat 

I m nothing what you say.  You though are an a-hole and you keep proving my point over and over again.   Go get help

tommy_boy9999
tommy_boy9999

 @Gelugon_baat 

What I am shying away from?  Just because Gerstmann is back with giant bomb doesnt change what happened.  This is really sad on your part. 

tommy_boy9999
tommy_boy9999

 @Gelugon_baat 

Im not shying away from any challenge.  I already knew about Gerstmann being fired  and the follow up.   I fail to see the point and how this nullifies that he was fired. 

wondernova
wondernova

 @Gelugon_baat You know my daddy used to say, "Every mans got a devil, and you can't rest till you find him." What happenned back there with you and your girlfriend, I cleared that building. Hell nothing in this town happens without my say so. So I'm sorry if I spoiled your wedding plans there friend. But if it's any consolation to you, you have put a smile on my face. You got a lot of spirit son, I am going to miss you.

tommy_boy9999
tommy_boy9999

 @Gelugon_baat  

I didnt make anything up.   Im not arguing about which company Gamespot was under .  He was fired and that is what matters.  Go worship your new gamespot all you want.

tommy_boy9999
tommy_boy9999

 @Gelugon_baat

you act like Im making stuff up about gerstmann being fired.  I did nothing of the sort.  You are a liar.   You will NEVER convince me to change my mind about gamespot

tommy_boy9999
tommy_boy9999

 @Gelugon_baat 

oh here we go again.  You always start you post with something negative.  Facts are facts you dont refute this.   You can call me any name you want you will always fail.  On this post and in real life

tommy_boy9999
tommy_boy9999

 @Gelugon_baat 

We both know that you are wrong.  You cant erase the facts of what happened and act like they got swept under the rug with a buy out, but I can tell you are delusional already .

tommy_boy9999
tommy_boy9999

 @Gelugon_baat 

ahh the spelling police that last desperate hope of a troll.  I dont make allegations.  I didnt fire Gerstman .  You know you are a loser.  Just stating the obvious.  Im sure your an a-hole in real life.

tommy_boy9999
tommy_boy9999

 @Gelugon_baat 

Im not a loser like you.  I come to gamestop once a week to look up the news.  You are here all day posting negative comments towards everyone.  That = loser 

 

tommy_boy9999
tommy_boy9999

 @Gelugon_baat 

My opinion is justified by your attitude which means its a fact.  Your an a-hole with no life.  Thats a fact

Sorry to burst your bubble but you know it too

tommy_boy9999
tommy_boy9999

Nope you fail again.  I dont spread untruths,.

 

I know for a fact your a loser

tommy_boy9999
tommy_boy9999

 @Gelugon_baat 

Ha you arguments are horrible and childish.  You keep making stuff up.  Gerstmann was fired thats a FACT you ignorant Troll .  YOU FAIL you really need professional help

tommy_boy9999
tommy_boy9999

 @Gelugon_baat 

there is no flaming here YOU are the one that started with the personal attacks.  I defended myself very well

tommy_boy9999
tommy_boy9999

 @Gelugon_baat 

I am neither of those again you keep saying this but you keep failing.  Its very sad  you need professional help

tommy_boy9999
tommy_boy9999

 @Gelugon_baat 

I know how trolls like your think, 

YOU HAVE TO HAVE THE LAST WORD.  if you dont then it drives you crazy.   

tommy_boy9999
tommy_boy9999

 @Gelugon_baat 

Apology accepted.  You just backed up my own claims.  I never put words in your mouth ( you fail again)

you called me a liar and Im not a liar.  You just to hasty and unwarranted generalizations about someone then get offended when that person defends themselves.  You cant present two negatives and expect someone to choose.  This is immature and shows you are an a-hole.  I am not self righteous and i am not ignorant.  You are the one that started calling me names.   I fail to see the point in any of your points.

tommy_boy9999
tommy_boy9999

 @Gelugon_baat 

For one you come here calling me a liar which I am not so you fail.  If you love gamespot that much more power to you.  

tommy_boy9999
tommy_boy9999

 @Gelugon_baat  

Nope not lying or ignorant.  Nice try though  You fail over and over again. 

You have yet to explain what i m lying about.    Im not full of self righteousness your the one that goes around posting down to everyone. 

tommy_boy9999
tommy_boy9999

 @Gelugon_baat  @tommy_boy9999 

Please explain what I am lying about exactly and what I have to gain from lying.  Gertsmann was fired for not giving a game a good review.  You need to read your own links before you start calling people names.

IF your referring to Cnet Firing Gerstmann than CBS buying them later than you are really grasping at Straws here.   Just because CBS bought them does not erase what was done. I t does not matter if they fired the guy that fired Gerstman.  Someone above him approved the decision. .  SOrry you lose this one. 

 

Ive read your other posts and you always act like some high and mighty troll.    You need to get a life

gamergath
gamergath

 @Gelugon_baat  Thanks. Its unlikely for me to accept facts over the internet till I do a thorough research but this time round didn't bother... who bought who! Thanks though. Going to the links you just posted for me to read @tommy_boy9999 you ought to read some facts though... sometimes the internet sources can misinform you!

 

tommy_boy9999
tommy_boy9999

 @gamergath 

Yeah,  CBS bought Gamespot in 2007.  They have no integrity IMO.  In 2007 they Fired Jeff Gerstmann becuase he would not give a game a good review.  He was fired because the New Gamespot wanted to give good reviews to paid Advertisers which is completely unethical.