Gun Monkeys drops price to keep multiplayer-only game active

Size Five Games slashes price of multiplayer-only title Gun Monkeys weeks after launch to promote growth of online community.

Indie multiplayer deathmatch game Gun Monkeys has cut its price in half, due to developer Size Five Games citing a "hugerer than you think" number of players needed to sustain a multiplayer game.

Gun Monkeys, which was released at the end of June, now costs $5.99/£3.99/€4.49 on Steam, and each purchase comes with an additional gift copy to send to a friend.

Size Five Games' Dan Marshall said the lower price and additional copy is a move designed to attract players to the multiplayer-only game.

Speaking to GameSpot, Marshall said it was "a bit early to form any meaningful conclusions" from the price drop, but that early results are looking positive for the developer. "The game sold really well yesterday after a bit of press and commotion, so player numbers are up and the servers seem to have pretty much constantly had people in them."

"So signs are promising, right now. Hopefully word about the game spreads, and numbers just snowball from here. But yeah, sales are up and player numbers are way up. It's looking positive, I'm happy."

Further explaining the decision to drop the game's price on the Size Five Games website, Marshall said, "So, Gun Monkeys needs players in order to play it. You need other people milling around. At times, the servers are quite busy, you can quite happily play for hours. At other times, they're dead, because everyone who owns a copy of Gun Monkeys is at work or at school or sleeping or playing Rogue Legacy. You have to sell HYPER-LOTS of copies in order for the servers to have anyone in them, triply so if you're trying to get a game at 4am. This is a fact I now know that I didn't really appreciate before."

Marshall added that he doesn't want to "devalue" the game, but that the multiplayer concept is a tough sell. "If you're a loyal Gun Monkeys player, hopefully you understand this change is all to help keep those servers busy. It's something I'm doing extremely reluctantly, because I don't want to devalue the game, I 100% think it's worth $10."

"But I've come to the conclusion that the game's multiplayer-only concept is a tough sell, so a pricing change is a necessary evil. It's just not fair on the people who are playing and enjoying the game that they're struggling to find people to play, so I'm doing everything in my power to remedy that."

"Here's the takeaway from this, for any indie dev considering adding multiplayer to a game: the number of games you have to sell in order to have people playing constantly is HUGE. Hugerer than you think, even. Even hugerer than your revised figure. It's massive, and it might not happen."

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Discussion

18 comments
UrbanMessiah
UrbanMessiah

It kinda looks like fun...if it has controller support, I'm in.


And to the people hung up over "hugerer"? He was just trying to be funny, so stop being so uptight about his grammar. Hell, even if he was being serious and he talks like that for real, so what? He's a developer putting out a game...what are you doing except nitpicking over language in an article?

santinegrete
santinegrete

He wasn't kidding when he said an MP only game is a tough sell. Even after this piece of press, I'm not interested.

demon-returns
demon-returns

disclaimer:

contrary to what many may think

no English teachers were harmed during the writing of this article......

Hurvl
Hurvl

"hugerer than you think" I hope no English teachers see this. It's one thing when faceless persons write such stuff on the internet, but this is a representative of a company for grammar's sake!

Khasym
Khasym

Not to nitpick, but don't you go to colleges and universities, spend tens of thousands of dollars, and years of your life, reading books, taking tests, and learning the modern understanding of thought....so you DON'T get caught in a Dan Quayle quote like "Hugerer than you think, even. Even hugerer than your revised figures."

jinzo9988
jinzo9988

I could've told him that.  I worked for a free to play game publishing company that published a Wario Ware clone that was mostly multiplayer only.  For a game that commands little attention you need at least tens of thousands of players if not more to keep an online presence in all hours of the day.

brande77
brande77

They need to do something. Multi-player only games on steam are dead 6 months after release.

ksdlass
ksdlass

Man that really sucks for him.

IncisionX
IncisionX

Bold decision and one that I respect entirely, it's never easy to slash the cost of your games to reduce profits earned but it seems to be something that was required.


I'll be purchasing the game this evening as a result. ^^

Arcane_Neko
Arcane_Neko

@Cl0ud  . . . I have not bought a "AAA" game in I don't know how long. Please, let me know when these amazing games focus on gameplay, fun, and community.. Unlike the clones of clones like Assassin's Creed and Call of Duty.


Take a look at Star Citizen, Starbound, Minecraft, A Hat in Time, Shroud of the Avatar, Divinity... And name me ONE "AAA" game that surpasses these titles. Granted a few of them are not even out yet, but in that case, show me one "AAA" game that has a community that is right there next to the developers as they build the game.

IncisionX
IncisionX

@Cl0ud How narrow minded can you possibly get..? There's some fantastic AAA indie games that you're avoiding due to your incorrect assumptions.

Mark of the Ninja, Trine, Hotline Miama, Dust etc etc...

You're missing out on some real treats my good sir o/

Hurvl
Hurvl

@IncisionX Many people, imo, talk about supporting worthy devs just because of how nice they are, rather than how good their games are. In this case, you can't just buy the game and feel good about yourself having supported a worthy dev, you actually have to play for it to matter. Without players, their game will wither and die.

Perhaps it's not about charity when people say stuff like this, but it sure sounds that way. I, with my backlog that is *hugerer* than anyone could guess, would consider it downright irresponsible to buy a game I don't intend to play that much, but simply buying to support a dev.