"Greed never works," Just Cause boss says about microtransactions

"We'll never compromise on quality or sell our souls for a quick buck," Avalanche Studios founder Christofer Sundberg says.

On the subject of microtransactions and game subscriptions, Christofer Sundberg, founder of Just Cause developer Avalanche Studios, believes that "greed never works."

"We'll never compromise on quality or sell our souls for a quick buck," Sundberg said on Twitter. "Things are changing and we need to adapt."

Sundberg recently declared that microtransactions, subscriptions, and new business models will define the next generation of gaming.

This period of change will yield examples good and bad, Sundberg said, and pointed out that if there is a "solution," he has yet to find it.

"There will be some really bad examples for sure and some really good ones," he said. "I don't have a perfect solution... yet. :)"

Sundberg and Avalanche Studios are no stranger to free-to-play games. Avalanche co-developed free-to-play hunting game The Hunter, which allows players to hunt one species for free, but then must pay for licenses to hunt other animals.

The single-player-only Mad Max is currently in development for Xbox One, PlayStation 4, and PC. For more on that title, check out GameSpot's previous coverage.

Written By

Eddie Makuch is a news editor at GameSpot, and would like to see the Whalers return to Hartford.

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Discussion

115 comments
jark888
jark888

EA first has paid the price for being greedy. Next was Capcom and then Square Enix. Take a look at the new games they sell these days, most of them including the blockbuster ones have not reached their internal targets. 

KEEP ON DOING MICROTRANSACTION, AND SUFFER FROM IT.

daikkenaurora12
daikkenaurora12

I'm tired of microtransactions in games.  Gaming companies are too money hungry.

renerak
renerak

I keep reading that some people are okay with microtransactions in single player games to skip content, but I ask to those people, have you never heard of cheat codes, save editors and trainers? Why do you want to pay money to skip content, you own the game its your property once you bought it. So if you want to skip content, it should be provided free of charge. Do not be supporting micro-transactions, they are bad everywhere, in MMO's , in Singleplayer, in multiplayer, they are universally disgusting. 

Do not confuse it with DLC, while there are some DLC which are worth and provide gameplay like expansions, microtransactions will always be biased. Microtransactions in singleplayer games will lead to grinding, in multiplayer and MMO it will lead to unbalancing.

jonaadams
jonaadams

Well I'm not paying a subscription fees for Elder Scrolls Online. $60 to purchase the game, then another $15 a month to play it.  That's $240 just for the first year. No way

gargungulunk
gargungulunk

When does this game just finally, come out.  This article seems to sum it up:

"We'll never compromise"... "Things are changing and we need to adapt."

Given the context, you can't have both.  Take a stand, or get off my monitor.

spawnedblue
spawnedblue

Ok. Good to hear. But after your last comment, don't expect me to buy Mad Max day 1 anymore. No sir. I will wait, since it turned out, waiting on jumping in and buying Forza and an X1 saved me $600. 

I'm also sorry for questioning reviwers like EGM. I was a bit shocked to see that 6.5 score for Forza...but now I understand why. Going to create an account there since it seems other websites don't give a shit about its readers enough to let them know ahead of time.

PS; Thanks Gamespot for making me drag a Ford Fiesta to verify I'm not a bot or dress up barby dolls just to log in. Stay classy!


hadlee73
hadlee73

"Greed never works". That would sound good if voiced by Ron Perlman.

MJ-X
MJ-X

All i could do was laugh hard, sounds like they felt the backlash and disgusted comments towards their previous statement.

Either way I'll wait for reviews even if its good I'll still wait not eager to be one of those to rush 1st and buy a full priced micro transactions game on day one.

May the gaming gods smile on steam and their cheaper prices.

sirslimyscott
sirslimyscott

I love Christofer Sundberg, he's always been very vocal within the industry. 

DarkSaber2k
DarkSaber2k

Christ he's pushing this microtransaction shit hard isn't he. makes me skeptical about getting Mad Max or Just Cause 3 to be honest.

Hurvl
Hurvl

Gordon Gekko would say otherwise.

HowlPendragon
HowlPendragon

I take it they received too much hate for their previous statement regarding microtransactions.

Lol

Thanatos2k
Thanatos2k

Sadly greed does work.  There's no end of stupid gamers willing to pay for garbage.

PlatinumPaladin
PlatinumPaladin

Considering the article mentions a F2P game from this very studio, I'm struggling to see how this guy isn't clearly full of shit.

I can only assume they had some weak excuse for doing it.

91210user
91210user

Really inspiring, it's a tough world out there due to the economic situation!

A_Rabid_Dog
A_Rabid_Dog

http://tinyurl.com/oo4zll4

TotalBiscuit's take on Microtransactions. This guy always speaks his mind and I love him for it. This "Don't like it, don't buy it" defense is bullshit and the video explains why. 

Edit, it's a tinyURL because Gamespot's comment threads suck and block youtube videos.

SteamyPotatoes
SteamyPotatoes

Xbox One launch titles are riddled with microtransactions, Microsofts response is , "don't like it don't buy it" .... okay we won't buy into your fee to play shit, think they would have learned this lesson from Blizzards Diablo 3 auction house.

plaintomato
plaintomato

Rockstar did it with GTAO. Turn 10 did it with Forza 5. Welcome to the future. Imagine microtransactions stamping on a digital face forever.

spenta
spenta

Which designers 10 year old kid designed that car for them?  

jacquelineferre
jacquelineferre

"Greed never works," 

WRONG

Activision is there to prove you wrong.

instigator81
instigator81

So are we suppose to believe him Just Cause he says so?

19James89
19James89

Microtransactions clearly work very well as there are an abundance of gamers who will pay for DLC and Microtransactions.

bloody-hell
bloody-hell

Is there something I'm not "getting" ? Why does he insist on having to adapt to ape other publishers' stupid business practices that nobody even likes ?
How about staying loyal to your customers and not trying to screw them over and milk them off their money ?

Be one of the "good guys" and just say "our games won't have microtransactions", period.
Just finish your game and sell it as a feature complete product, then later on sell an addon or if you so insist on being "trendy", call them DLC but offer them with lots of additional content instead of micro-milking your customers.

Personally I really enjoyed Just Cause 2 (hell, I gave it a 9.0 or 9.5, can't remember) and I took it for what it was - a stupid, fun, fool around sandbox with cheesy "story" and it was awesome because of it and entertained me for months (and still does when I'm in the mood, so that's money well spent).
The DLC it had was something I ignored until a year afterwards where I bought the complete pack again dirt cheap in a steam sale just to have "the complete game", but I'd have never done so if there were dozens of small addons.

endorbr
endorbr

Capitalism does not inherently mean greed people.  The current world economy doesn't work on a pure capitalist structure anyway.  If it did there wouldn't be government controls and we'd all be literally slaves to the corporate machine.  For a company to be truly greedy their practices would have to cause hardship or harm in their pursuit of "excessive" wealth.  A company trying to find ways to increase profitability does not make them greedy just because you don't like the method they came up with.  You don't like a companies practices?  Let them know by giving them your feedback and not buying their products.  There are plenty of alternatives available. 

Nergathh
Nergathh

@A_Rabid_Dog Totally agree that a game should not be designed around microtransactions because the pacing of the game will be compromised and might turn out to be a grindfest. Thought I would just mention TB's opinion for those that dont watch the video because it is a very good point

shingui5
shingui5

@A_Rabid_Dog 

TB can be an absolute arsehole sometimes, but more than enough times he absolutely hits the nail on the head. 

I've not bought any Singleplayer game with microtransactions in them yet, but you can be damn sure i wont be buying them in the future. 

shingui5
shingui5

@19James89 

DLC is very different to microtransactions. Let's not muddy the water here. 

AaronMK
AaronMK

@endorbr  

If they put a label on the package telling you how much the complete game will actually cost, that might affect peoples' initial purchase decision.  Instead, they just want you to lose track of how much the game is costing in a sea of micro-transactions that keep adding up.

Buying a game and thinking you have made a complete purchase to get home, open it, and load it to only then find out that much of the content is held hostage by micro-transactions is "hardship and harm" in the pursuit of profits, especially when you can't return it for a full refund at that point.  People either feel like they need to spend the money to feel like they did not waste their initial investment, or have put down that money for an incomplete product.


The-FIB
The-FIB

@endorbr but we are under the rule of corporations....dem or rep...we all are under their tenure.....both sides are being control  and work for big corporations. what world you live in anyways? lol

A_Rabid_Dog
A_Rabid_Dog

@shingui5 @A_Rabid_Dog TB is just really blunt and doesn't fuck around. He seems to speak his mind, regardless of how people will think of him because of it. Sometimes he does piss me and a ton of others off, but he IS knowledgeable of the industry and usually offers sound reviews and opinions.

A_Rabid_Dog
A_Rabid_Dog

@SteamyPotatoes @A_Rabid_Dog "If this kind of stuff infiltrates games, then design, progress, and pacing will change in to accommodate it because you cannot trust these companies not to do that."

Hurvl
Hurvl

@shingui5 @19James89"Let's not muddy the water here" No, because the mud is watered down until you buy the Mud DLC.

endorbr
endorbr

@AaronMK @endorbr You're describing your expectations versus what is actually being delivered.  You can't really call anything offered or not offered by a luxury good to be causing a hardship or harm to the purchaser unless they truly indulged in false advertising and simply did not deliver what they were claiming.  But that is burden of proof on the accuser and just because you thought something was going to be one thing and didn't fully research before purchasing doesn't mean that the company wronged you.  And people's stupid purchase habits are no one's fault but their own.

endorbr
endorbr

@The-FIB @endorbr Corporations have influence of course because they have a vested interest in government regulations and the value of the economy.  They don't literally run the government.  Things would probably run more smoothly if they did (not that I want that system).  Just because there are some corrupt politicians doesn't mean that the government is secretly run by corporations.

shingui5
shingui5

@A_Rabid_Dog @shingui5 

He can be abrasive, yeah, but he is indeed knowledgeable, and he is quite intelligent. While i don't always agree with him on everything, his opinion is always one that should be considered. And on this occasion, he's got it exactly right. These pervasive  microtransactions are going way too far. and i honestly believe if this trend continues to get worse, we will see it negatively impact gaming.  

SpicaAntares
SpicaAntares

@endorbr @SpicaAntares @The-FIB

Imagine this very common game: employees asking not for miracles but simply decent wages. On the other side of the table a boss, handkerchief in hand and wiping a tear, saying he doesn't make money, can't afford increases, something about the market and not going over it, something vague about competitiveness and so on... with numbers hidden everything can be said.

Imagine then that what he puts in his pocket is not secret anymore and we see millions poured in his bank account. How long would it takes before he got hanged by the balls?

Here, a few years back, was brought to court the 2 owners of a company over some conflict between them about ownership or something. What was the fist thing they asked the court for? a ban to keep secret from their employees the many millions they both put into their pockets... that's what they asked for... well they didn't get it.

SpicaAntares
SpicaAntares

@endorbr @SpicaAntares @The-FIB 

There's no conspiracy there. It's how the game is played and is very easy to understand for anyone from the bottom up. Transactions, dealings, salaries, wages, bonuses, strategies, investments, what is asked of politicians financed by them, etc... everything is made in secrecy and for reasons easy to understand, at least for anyone who worked more then 10 minutes in his life.

SpicaAntares
SpicaAntares

@endorbr @The-FIB 

And by whom do you think corrupt politicians get corrupted?

Capitalism, even state-controlled, is still based on the exploitation of other human beings and the accumulation of *my* wealth not through *my* work as an individual, but through *yours*, plus all the legal system to protect that acquisition and create the rules through which that exploitation can be done.

I'm sure that in the era of slavery there would have been some to say: "well, if you not happy with being a slave then don't be one. Get yourself a few slaves to do the work in your place and you'll be settled."

Capitalism is a world of secrecy where everything is done in in the shadows of some board meeting where no one is admitted unless their part of the ruling class. When you see corruption in the world of politics all you see is the 'public' tip of the iceberg but underneath the waves lies the real power of institutions, corporations, money and power. Politicians are the lightning rods to receive our anger and, by doing so, they protect the real source of power from our sights.