Gears of War 3 stomps 3 million in first week

Epic Games' Xbox 360-exclusive third-person shooter goes triple platinum in seven days as lifetime series sales eclipse $1 billion.

Over the summer, Gears of War 3 designer Cliff Bleszinski said he hoped the third-person shooter would reach sales of over 6 million units in its lifetime. Just a week after launch, the gritty game is halfway there.

Marcus Fenix does his best Carnac the Magnificent impression.

Microsoft today said the Xbox 360-exclusive Gears of War 3 has sold through more than 3 million units since its worldwide launch on September 20. Microsoft also trumpeted sales of the Gears of War series as a whole, revealing the blood-soaked franchise has hauled in more than $1 billion in lifetime sales.

Strong sales of Gears of War 3 come as little surprise. In May, Epic Games said 1.29 million gamers in 145 countries tried out the beta for the game, which ran from April 18 to May 15. At the same time, Microsoft confirmed Gears of War 3 reached 1 million preorders faster than any previous Xbox 360 exclusive, beating high-profile games Halo: Reach and Halo 3.

Gears of War 3 is primed to expand in November, with the release of the first of four expansion packs. If purchased separately, those packs will cost players 3,600 Microsoft points ($45). However, players can enlist for the long haul, purchasing a "Season Pass" to preorder all four packs at the discounted price of 2,400 Microsoft points ($30). In addition to the downloadable content add-ons, Season Pass holders will receive an exclusive "liquid metal weapon set."

Gears of War 3 begins with the last human city having been obliterated and series hero Marcus Fenix trying to protect the remaining humans from the Locust horde and from newer, deadlier foes: the mutating Lambent.

Written By

Want the latest news about Gears of War 3?

Gears of War 3

Gears of War 3

Discussion

130 comments
blackace
blackace

@Richardthe3rd said: I never said a billion PC owners were gamers, but I'm sure it well over 10%. Whether they are playing Facebook games or older games downloaded from STEAM, there are more people playing PC games, then console games. Definitely more playing MMO games which is a large chuck of PC's business. I didn't have time to read the whole blog, but this statement pretty much says it all. "" That's only 2 years ago. They are selling more hardware, but consoles still have PC's beat when it comes to software. Sales are definitely down for console software more then PC software. It's easily because of the recession. We'll see how things turn out during the holidays.

Richardthe3rd
Richardthe3rd

@blackace Lol, and I'm sure all 1 billion of those PC's are dedicated to playing games, right? The difference with that install base: not everyone is going to use their PC for gaming or maintain the hardware for it, just like not every car owner is going drag race their mother's station wagon after installing turbos and slicks on it. Where a comparative minority of PC users spend on games, 100% of console users do. I'd be surprised if even 10% of PC's are used to play games at a serious level. Here's a good, albeit outdated article to that effect: http://www.jonpeddie.com/blogs/comments/gaming-pcs-and-consoles-those-damn-numbers/ As far as the recession; you don't think it's hurting PC also? In terms of hardware requirements and buying games, I highly doubt the recession has made the PC, which is the most expensive platform, more appealing to gamers. Especially since laptops, where an upgrade usually requires a new machine, are all the rage.

blackace
blackace

@Richardthe3rd said: @blackace Bah, I misread your post. Either way, PC had the highest sales of any platform in 2010. The fact that PC activity was equal to half of ALL console software sales says something, and it was nearly double what either the Wii, 360 or PS3 were by themselves. If that $16.2 billion for PC games is true, then the PC as a platform sold at least $2 for every $1 sold on any one of the consoles. ******************************************************************** Well you do realize that there are over 1 billion PC in homes, offices, retail stores, backpacks, etc around the world right?. How many PS2 were sold 145 million. That's not even scratching the surface of how many PC there are out there. How many of those are used for playing games of any kind? More then 150 million. Now take the current generation game consoles. The Wii has sold 88 million units. All the consoles combined doesn't equal how many PC are used for gaming in the world. So the fact that they only have 1/2 what console sold is not a good thing. PC should have move then twice what consoles have sold in software. The recession is hurting console sales. Back in 2005 consoles have over $80billion in software sales. Once the recession is over it'll increase again.

MERGATROYDER
MERGATROYDER

With two amazing titles behind Epic in the franchise, is anyone surprised by these numbers?

warhawk-geeby
warhawk-geeby

@TheArcade Cool, cheers for the info pal :) Very well may be the case then. Some quick turnaround time though in that case for Naughtydog. Crazy!

JOKER677
JOKER677

So glad they fixed the multiplayer to find matches within seconds rather than wait a lifetime like on the last edition. The last paragraph needs to be changed to "finding Marcus's father"

PseudoElite
PseudoElite

Gears of War is very Epic (get it? lol)

gamer_serious
gamer_serious

Yep this game is awesome, equally good campaign and multiplayer, not at all suprised that it has sold 3m already. Pitch-perfect.

Wrandomyz
Wrandomyz

@Icehearted I'm not sure if you've been able to try out Gears 3 yet, but I've got to tell you, I preordered it and the part I'm enjoying most about it is the campaign. It's lengthy, challenging(ish) on the right difficulty, emotional, and has a good variety of enemies and mission styles. In my opinion the Singleplayer did NOT suffer at all because of the increased variety and focus on multiplayer. I'd completely recommend you give it a go, especially if you loved the story of the first and second, the third will not disappoint you.

Gravity_Slave
Gravity_Slave

@Crash_WL: actually if i remember correctly, its a shorter range. It's just more powerful at seriously close range than the gnasher. look at the gun stats in-game.

phillkillv2
phillkillv2

This is why I love EPIC and the Gears of War series. All of their games have gotten triple A status.

steelmouth
steelmouth

duh!!! ofcoz it did,ant this Gears, and it ant even made it here yet (stupid 3rd world country)

monson21502
monson21502

havent got my copy yet. i pre ordered it. but dont have the money to get it right now. 2 more weeks it will be mine:)

Dedaxys
Dedaxys

Damn. Gotta hate those expansion packs...

TheArcade
TheArcade

@warhawk-geeby: IIRC: Uncharted's cover system was inspired by Gears. Don't quote me on this but I remember hearing some where that the developers of the Uncharted series gave a shout out to Gears somewhere in the game credits. Can't remember if it was Uncharted 1 or 2.

jasonlc3221
jasonlc3221

I haven't bought a game in it's first week of release in A LONG time, but I had a good feeling this one would be worth it. Turns out I was 100% correct. Thank you Gears 3. And thank you Epic.

Icehearted
Icehearted

I feel I'm in the minority here, but the focus toward online in the last one really hinders my excitement for part 3. Too many single player experiences have been sacrificed for milti-player, and while I know a lot of people enjoy playing online, I really do not, and wish more games would try to have a beefier single player experience rather than expecting online (which is expensive considering there are fees for that here) to carry most of the game's weight. Another reason to wait and get this used, I guess.

istuffedsunny
istuffedsunny

[This message was deleted at the request of a moderator or administrator]

Crash_WL
Crash_WL

@rasterror Uncharted is an action adventure game with platformer elements. Gears is a cover shooter. And guess what? Gears took the whole cover system off of Killswitch and perfected it. Learn the facts before you become a fanboy.

Son_of_Bmore
Son_of_Bmore

Yea they're gonna make a prequel I believe so

Rakolazagiz
Rakolazagiz

Great for Gears, I bought it too and so far its a superb game. The only weird thing is it "only" sold 3 milions in first week now thats not a bad number but compared to other games for instance Black Ops on the 360 alone sold 6 milions, MW2 5 mil, Halo Reach 4 mil, GTA4 3,4 mil in the first week. Was expecting more sales because of all the advertising.

EasyComeEasyGo
EasyComeEasyGo

Yes, Yes, Now they understand why Gear of War 3 is the best exclusive Xbox 360 this year. I'm one of those 3 Millions and I got to admit, I truly recommend everyone to go buy this game and the best weapon I enjoy is the Retro Lancer just for the Stab-in-Run.

Lazerith91
Lazerith91

@Vambran I doubt their done with gears of war. It's making to much money. I'm sure they will make another one that revolves around E-day or something. Not that I'm complaining. I love gears of war.

warhawk-geeby
warhawk-geeby

@rasterror Was Uncharted actually inspired by Gears on the cover system? I'm not disagreeing just asking.. Gears was released in 06 an Uncharted came the year after, my bet is that both games were in production at the same time.. Otherwise they'd have had to completely change the game in the space of 7 months :/ I know where you're coming from, but Uncharted and Gears both came not that far apart. You may be right, but I'd be quite surprised if you were.

warhawk-geeby
warhawk-geeby

@Son_of_Bmore Dude I'll agree with you on that one. For sure.

warhawk-geeby
warhawk-geeby

Well done to EPIC games I say. They planned to stop after the first Gears game but Microsoft pushed them to do another.. and look how big the franchise has got now. It's nice to know that given the space and time decent sequels can be made. The only thing I will say is that the DLC is still a joke. It was something that we'd expect from EA or Activision but not this, I was genuinely quite disappointed. It's quite obviously just been left off the disc to make more money later.. :( Never mind though, all in all a great success :)

shkar
shkar

This should sell well,,,because it is the last CARD that MICRO$OFT xbox360 has in competing with SONY ,,,it;s the last worth mentioning remaining first party exclusive game for the 360 ............

AgentRebecca
AgentRebecca

Gears has always been amazing in my eyes. I knew Gears 3 would do good sales =) wonder what Epics next game will be.

Vambran
Vambran

So is gears of war over now?

SicklySunStorm
SicklySunStorm

I definitely want to play this, but a certain 3 month old daughter means I don't have the time [or spare funds!] at present, so I'll probably catch a much later GOTY or similar edition with all the extras.

metalkid9
metalkid9

For me right now this is the game of the year, depending on how Rage and Uncharted 3 turn out, my 2 most anticipated games of the year.

metalkid9
metalkid9

great game. Although not many people online surprisingly. There is usually 100 thousand online at a time. Pretty surprising for the only major shooter on the 360 this year.

MOwens9512
MOwens9512

Damn, that's a lot more than any album I can think of did back when people actually bought them LOL Great way to kick off what will probably be a record breaking quarter for gaming overall period with so many other triple A titles coming out.

darkcomedian
darkcomedian

I still think that Cliff is a bit arrogant, but I can't argue that the game is bad by any means.

CWZaft
CWZaft

Good to hear, Gears 3 was fantastic and definitely deserves it. A great end to a great series. Plus the MP was fantastic. Can't wait for some tournies.

bradocki
bradocki

GOW is one of the most innovative, provoking, fresh, smart, fun,well developed franchise in the current GEN. Epic totally deserves the merit and the $$$. Keep going guys, show this ppl how to make a game!!!

Chief_Kuuni
Chief_Kuuni

I preordered it :) playing steady every day after work

AlanW91
AlanW91

The game deserves it, its awesome, the best in series!

godzillavskong
godzillavskong

It is well worth it. This is the best in the series in my opinion. This one truly offers the full package, campaign, online competitive, and online coop. Great game, I just can't quit playing Dead Island, or Deus Ex to give it some playtime.

beuneus12
beuneus12

to bad i can't play this since I got a ps3 only. But I don't wanna spend $ on online play (not hating, just saying), ow well, my loss i guess..

mtait01
mtait01

not suprising, gears is the only xbox exclusive worth owning this year. Ive never been a fan of the gears series but even a hater such as myself can see how damn good this game looks

Son_of_Bmore
Son_of_Bmore

Now if this was on both 360 & PS3 it would sell better then CoD & BF

lifemeister
lifemeister

Best Gears by far. Haters are in denial. This is a gamer's game...hands down. If you think you love games and haven't played Gears 3, then you probably don't love games after all.

loopy_101
loopy_101

Gears 3 is easily the best Xbox 360 game of this year. That is for certain.

OJ_the_LION
OJ_the_LION

@rasterror Leaving aside the fact that Uncharted was in development long before Gears of War came out, in some ways it's the anti-Gears. Instead of a bunch of musclebound gorilla sized men that sound like they gargle charcoal and bathe in testosterone, you have a pretty lean charismatic Indiana Jones type with a woman fighting right there with him. Instead of a brown, grim post apocalyptic wasteland, you've got colorful tropical jungles. Instead of being stuck to just walking or taking cover, you can jump and platform, and everything about the game has a much lighter tone to it. Really, as a whole I prefer Uncharted, but Uncharted lacks the great variety of co op options that Gears has, and that's something that's really reduced it's replay value for me. There's also no chainsaw bayonets, that's a minus. I love those things.

TacticaI
TacticaI

Gears of War 3 was the perfect way to end a trilogy. It's so much better than its predecessors, in fact, I have higher expectations of Mass Effect 3.

ReaversRevenge
ReaversRevenge

i loved Gears 1, but hated the second one after playing it for 10 minutes on release day. after watching the many ads and trailors about Gears 3 i bought 1&2 completed them after a few days then bought number 3. best move ive made in a long time!

dxBIGBOSSxb
dxBIGBOSSxb

Gears of War, while I thought was repetitive, IS in fact an impressive series. I haven't seen something become this successful out of thin air in such a long time. I really like how they progressively made the series better to the point where even people like me who were bias at first pick up the 3rd game because of how much better they improved, ironing out the flaws and increasing it's technical efficiency to the point of perfection. While the story is still generic as hell for me, who reads a lot, I loved the campaign, I relish the Horde and Beast modes, and the multiplayer is FINALLY fixed from it's crippling flaws. I'm happy to say I purchased Gears for once and can't wait for future games.

method115
method115

Can't wait to play this game. GOW and ME series are what got me to choose and xbox360 over PS3. I can't even stand reading what people have to say about it because I just bought a game last week and I promised myself I wouldn't spend the money and I would wait till the price drops. Games this popular usually the used sales drop very quickly with so many people trying to sell them.