Games Market Europe 06 called off

Weak exhibitor support kills off small-scale UK trade show, according to one of its primary sponsors.

While a number of other conference organizers including GenCon and the Consumer Electronics Association are hoping to pick up the slack left by a downsized Electronic Entertainment Expo, not all expos are so optimistic.

For instance, the Games Market Europe is closing up shop for good less than a month before its scheduled tip-off, according to show sponsor MCV. The trade publication reports that weak exhibitor support is to blame.

Last year, two other London-based trade shows were put to rest: the upstart Entertainment and Leisure Software Publishers Association's conjoined European Game Network/Game Stars Live show, and the venerable European Computer Trade Show. The rival expos had squared off in 2004 by running at the same time, and effectively committed mutual suicide.

The UK's first city isn't completely devoid of gaming events, however. GDC organizers CMP Events still plan to put on the London Games Summit and the Game Developers Conference London in the first week of October.

The official Web site of Games Market Europe carries no news of a cancellation, and still advertises the event as happening September 6-7 at London's business design center. GameSpot's inquiry to the organizers had not been returned as of press time.

Got a news tip or want to contact us directly? Email news@gamespot.com

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31 comments
ToOkie-TOokie
ToOkie-TOokie

Oh my sack, you ppl take things to seriously... hehehe, quite funny really... it just means now the gaming companies don't have to worry so much with all the shows, now they can spend a little more time perfecting their games. Hence better stories, and playability... lekker ja

mighty_shark
mighty_shark

that's really sad. I went to game stars in 2004

LexLas
LexLas

This is bad news for the gaming world, as said GAMING WORLD not gaming US. The gaming world respresents all of us not just the US. This is bad news what is going on in the gaming market with all the cancellations and closings, don't they realize how much importance this carries for all who want to attend or just buy games ?? I remember when they closed the EBX games store next to where I work I was devastated as it was my favorite place to go at breaks and lunches and play the lates games. E3 06 started a chain and it needs to stop.

Keldor73
Keldor73

All of you people on here dissing a country because you think your better than them need to get over yourselves. Your acting like the children you are ! Go back to playing with your DS lites and sucking your thumbs ! It hurts the industry as a whole when things like this happen. and YES every country is part of the industry and YES I am an American ! Grow up !

comthitnuong
comthitnuong

i guess its not that bed since its "small scale"

dmon8988
dmon8988

Uh, How about people shut up about " US > UK" "UK > US" "your market sucks!!!! 1zor!" it annoying, and it really doesn't matter, they still HAVE a market don't they, and so what if its second to the US? so they don't play as many video games, why make fun of a country for that? some of the people here, are idiots. full blown idiots.

King_Davanos_IV
King_Davanos_IV

I can't belive how stupidly ignorant some of you americans are. The European gaming market is growing at a faster rate than the American one and is predicted to surpass it within the next 3 years. So perhaps stfu might be an idea?

Rct2mad
Rct2mad

I have to agree with fordies here, most of you dont even know what our market is like, I would be surprised if some of you didnt even know what our Capital was!! You can hardly say "UK Sucks" because every country has it's flaws and qualities. Besides, we all have our opinion, but you can post it in a nice way, such as "I dont think that the UK market is living up to expectations etc". Whenever I walk into GAME at Norwich it is jam packed with people buying loads of games, and video gaming stores here are cropping up everywhere, even though we are a small city! (I live just outside Norwich in East Anglia). Just my thoughts, Rct2mad

fordies
fordies

unbelieveable how stupid and arrogant some americans are. You dont know what the UK market is like you shouldnt comment because if you did know then you would know that most sales in the UK are by parents for there kids and thats why there are stupid games like cars in the chart. The real gamers here in the UK are not buying games because no good games have come out for a while now and most have either got a 360 or saving for a next gen console.

starcutter20000
starcutter20000

"Conversely, those gamers that have been gaming for over 10 years (lets say), generally do not like or buy these movie games and do not like at all that so many of them are in the charts." ME too and lets not forget tv themed games, hate em. To many companies are getting into the industry again, by to many I mean the movie industry crossing over. 1983 game crash read up on it and you'll know what I mean. PC games are always better and for $600 or even $400 you can upgrade your PC to a pretty high standard, add the price you would pay for controllers memory cards and you can upgrade that much more, besides how many people do you know can actually run Oblivion at 1600x2300 (or what ever the ratio is). Gimicks and niches and cliches, all of them spell, danger, danger, danger!

craig012345
craig012345

Well...its nothing new to the UK. Over priced games and consoles compared to the US and Japan. Now they are canceling the game shows in the UK even though the US and Japan still get the keep theirs going for years, despite the fact of E3 being reduced.

mk_2
mk_2

@Kayrod29 So, What's no.1 in US PC Sale? Isn't it "Cars"?

Humorguy_basic
Humorguy_basic

There's a trend here. Gaming is going through major changes. PC gaming is dying. (Look at the PC charts and see how undynamic it is. Go into your local store and try and find the PC games section. Look at Metacritic and see how many games are scored sub 50% as opposed to plus 80%, etc). Console gaming is losing it's 'hipness' partly because of the same situation with PC gaming - game clones and concentration on graphics as opposed to gameplay. The high cost of the future PS3 and talk of $70 console games is not helping either. When you looked at how huge the PS1 was when you could not say it's graphics competed with the PC's of it's day, it was surely obvious that gameplay had to be king for PS1 gaming to take off, which it did. But from X-Box to PS2 to X-Box 360 there has been a trend toward graphics over gameplay, and consequently a decline in sales over the last 2-3 years. The movie tie-in games, for example, are mostly purchased by parents or young children as they would any 'toy' this is a very fickle market, and yet this is where the effort is going. Conversely, those gamers that have been gaming for over 10 years (lets say), generally do not like or buy these movie games and do not like at all that so many of them are in the charts. So gamers of 10 years are being let down and the fickle 'toy' games are where the industry is moving - does that give a feeling of confidence for the long term? The reason we have a decline in sales and trade shows closing is that the industry does not understand the market. If a movie tie in game sells 500,000 in 4 weeks that's what the industry thinks is a hit, even if it stops selling after 4 weeks as the movie goes off screen. Conversely, a PC game like Far Cry can sell 100,000 in the first 4 weeks, but then carry on selling so that it end's up selling over a million in a year. If we continue to get high price graphics over gameplay clones, or $20 five hour 'episodic' games that end up costing $100 to have the 'whole' game, then the market will continue to decline. E3 shrinking, the above trade show closing and the huge decline in games sales shows the writings on the wall. Next move - publishers. Are they going to make the necessary changes, or egotistically carry on down the same road and further decline? The next 12 months will decide. PS: Quote from Peter Molyneux in a Gamespot interview today: "...It's very easy to blame marketing departments and publishers when sales don't live up to expectations, but in reality there are many, many reasons for what happened, so I'll just focus on three. Firstly, the PC market has been declining; the number of PC-only titles that have been successful is nonexistent....".

spinx3ron
spinx3ron

@ kayrod 32 - speak for yourself !!!11 Don't be sad guys, we here in Croatia (xD) buy games for 5 $ so we don't need game events!!1 =P

macacd
macacd

Didn't know it was even happening!

asammw345
asammw345

perhaps you should watch what you say kayrod29..... some of us 'europeans' do have taste and might take offense....

DarkKefka
DarkKefka

That's sad to hear. They should support those events. But also there should be just a limited number of events per year all around the world.

Kayrod29
Kayrod29

Europeans have no taste in games anyways, I mean the UK charts has Cars at number 1, thats just plain sad.

fartsimpson
fartsimpson

[This message was deleted at the request of a moderator or administrator]

nintendorocks
nintendorocks

I never heard of Games Market Europe but everytime the industry loses a trade show it is bad.

urluckyday
urluckyday

Oh no...the 5 million gamers over there just got mad...

Khimarhi
Khimarhi

wow . . . . . . . it's quiet in here

ulrikz
ulrikz

Well, that's a bit sad to hear :(

DonutZSicK
DonutZSicK

[This message was deleted at the request of a moderator or administrator]

Superstan
Superstan

[This message was deleted at the request of a moderator or administrator]