Foxtel unmetering to have significant impact: Xbox AU boss

Xbox Australia head says recent unmetering of Foxtel 360 service through Telstra will boost uptake; reiterates Microsoft has no plans for mobile handheld.

Foxtel on Aussie Xbox 360s was first launched late in 2010, but it wasn't until the last month that it became truly appealing, thanks to carrier Telstra BigPond announcing it would stream the content unmetered. According to Xbox Australia head David McLean, this move will have a significant "impact" on take-up of the new service.

"I think that it's a hindrance...people thinking about their download and cap limits. If I look at the experience in the US...if you're using Netflix on a 360, you're actually consuming twice the amount of content than a standard Netflix subscriber uses. If I take that analogy with Foxtel here, my expectation will be that as people start to realize there's no extra ISP cost, they'll start to consume a lot more content," McLean said.

McLean made his comments as part of an interview with GameSpot AU covering topics such as when Kinect voice will be released in Australia, what Microsoft has in store for other content on its console (such as YouTube and ESPN), and McLean's thoughts on the Sony PS Vita and Nintendo's Wii U. Check out the video below for the full interview.

Discussion

2 comments
raptures330
raptures330

Good move. AU rejoice. Next up: Canada.