Four-day TGS 2010 confirmed, biz forum revealed

Organizing body CESA hoping to supersize Sept. 16-19 by adding high-level business summit, actively courting tourists from across Asia.

Last year, the Tokyo Game Show saw its first drop in attendance since it switched to an annual format in 2002, falling from 194,288 in 2008 to 185,030 in 2009. Even worse, there were fewer visitors than in 2006, when the game expo--Asia's largest--was only a three-day event. According to a report on Japan Today, TGS's organizers at the Computer Entertainment Supplier's Organization--Japan's game lobby--are expecting only 180 exhibitors and "about" 180,000 attendees at this year's show.

CESA wants more TGS attendees, please.

Modest expectations aside, CESA appears to be expanding TGS 2010 beyond the prior year's event. Over the weekend, the body ended speculation that the expo might be scaled back to three days by locking down its dates. It will begin on Thursday, September 16, and end on Sunday, September 19--one month after Europe's biggest expo, GamesCom. It will once again be held in the cavernous Makuhari Messe convention center outside Tokyo.

CESA is also reportedly planning a two-pronged attack to lure more business visitors to the show's industry-only first half and its general-admission finale. To court the former group, show organizers are creating an all-new forum that will offer presentations by and discussions between Asian game analysts and high-level industry players. (Think the DICE Summit of the east.)

To lure more general-admission attendees, CESA plans on joining forces with unnamed travel agencies to promote trips to TGS across Asia. The event also draws gaming press from all over the world, including a sizable contingent of GameSpot editors--as evidenced by last year's extensive coverage.

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Discussion

15 comments
brendude13
brendude13

TGS > E3 any day. We don't have to suffer so much shooter crap.

mhasouna
mhasouna

TGS emblems would great too... :)

brad12d3
brad12d3

Elder Scrolls 5 perhaps? They have been giving some pretty strong hints that it is far along and an announcement could be coming soon...

zMd113
zMd113

i might be going, still unsure though. it depends on how college goes, maybe next year.

lloydy-46
lloydy-46

woo-hoo they can announce a new delay for gt 5!

tyzwain
tyzwain

Excellent! Roll on the TGS 2010 emblem ;)

SicklySunStorm
SicklySunStorm

interesting.... me and the Mrs were going to go away to Australia in September around this time. I could "accidentally-on-purpose" select a flight that stops off in Japan on the way.... heh :D

RobVII
RobVII

i hope we see some FFVersusXIII cos that would just be amazing!

FF7AdventGuy
FF7AdventGuy

My hopes are high that Square shows off their hidden game. Hoping for FFVII remake, but if its a remake of anything, im sure ill be happy :D

Narutofan30
Narutofan30

I want to go to some game shows if only i had time. Its one of the great advatgaes of being in the game industys, Flying, Staying in a Hotel to Show off or Get News on games.

XenoLair
XenoLair

I'm probably gonna drive to GamesCom this year, but i'd sure like to go to Tokyo as well :] Gamespot should invite one lucky random member from the site to join them :D

HollowNinja
HollowNinja

TGS has great booth babes. I'm wetting my pants in anticipation.