Disney Infinity has sold 3 million starter packs since launch

Disney Infinity sold 551,000 during the holiday season alone, nearly catching up with rival Skylanders.

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Disney Interactive has sold 3 million units of Disney Infinity starter packs worldwide since the game launched on Aug. 18, the publisher told The New York Times.

According to a report from the NPD, Disney sold 551,000 of those units (which cost around $75 each) in the month of December alone. By comparison, Activision's newest Skylanders product, which also uses a base for which you can buy toys separately, Skylanders SWAP Force, sold 597,000 units since it launched in mid-November.

President of Disney Interactive James Pitaro told the Times that sales have greatly exceeded the company's internal expectations. “We’re thrilled that families and gamers alike have embraced Disney Infinity,” he said. “We believe we’ve set the stage for Infinity to be an enduring video game platform.”

As we reported last week, the NPD report also revealed that Disney Infinity was the tenth best selling new physical retail game of the year, right behind Minecraft for the Xbox 360.

As we learned from Disney's last earnings call, Disney Infinity significantly helped the struggling Disney Interactive, which swung from a loss of $76 million in the last quarter to an income of $16 million.

Discussion

39 comments
Jason Fermont
Jason Fermont

i will got that game for playstation 3 but cant find

soulless4now
soulless4now

Just give me The Incredibles 2 already. Screw the game. ;( 

Trevor Merrill
Trevor Merrill

I would have bought this game if it was next gen AND not super broken lol. It amazes me that they managed to screw up such a wonderful concept. They should have had Square Enix do the game since they did such a great job with Kingdom Hearts.

Trevor Merrill
Trevor Merrill

Wait, it sold as many units as the Xbox One? lol...

Quinton Crowe
Quinton Crowe

I'm glad- it's a well made game. Watched a Lets Play of it, then bought it for my niece and nephew for Xmas... but not before an intense QA session performed by myself :)

Nikko Erick Reyes
Nikko Erick Reyes

I would have bought this game if it's available on XBox One (and/or PS4). I hope they'll consider creating a Disney Infinity II or something for the next-gen consoles.

Jorge Zombi
Jorge Zombi

yeah. the rest is on the sewers, buried, thrown away, burned....

Ryan Holt
Ryan Holt

And only 2.9 million got traded in the next day?

Stesilaus
Stesilaus

I guess they must be selling, judging from the amount of shelf-space retail stores dedicate to them.  A Target store near to my place of residence axed all the 360 and PS3 demo machines at exactly the same time that "Disney Infinity" was launched.


And even now that the "next gen" has arrived, that store still hasn't been able to make room for a PS4 demo machine!  :-(


flacker001
flacker001

People complain about this and Skylanders being DLC money making schemes, but whatever they are my kids freakin love them. I like that we can pick up new characters for $10-$15 each and they are more excited to get those than a much more expensive gift. My boys (10 and 8) have a blast in the Disney Infinity Toy Box, each building their own castle, race course, etc. They are always excited to show me what they have created. They are nuts about Pokemon too. I have thought all along that it's Pokemon that can save the Wii U, NOT Mario and Donkey Kong.

ADO300
ADO300

great news! still i perfer skylanders over this, but this is fun too.

bouff
bouff

any news of a ps4 version?

jinzo9988
jinzo9988

This was a guaranteed hit and Disney was smart for doing it.  They have a massive roster of recognizable and beloved characters.  I'd venture to say that nothing in the entire world is as recognizable on such a grand scope as Disney is.  It falls right in line with their merch but updated for kids of the new generation.  I don't have to like the product but I have to admire the business savvy of something like this, even if the idea itself isn't original.

john1217727
john1217727

Nintendo should take notice and make a Pokemon game based on this model. Such a game could really help spur Wi U sales.  Bundle the game with the Wi U and it may help the system sell millions of units.  Probably too late, unless Nintendo already has it in the works.

Hurvl
Hurvl

No one ever said having kids wasn't expensive and this is just one of many examples that proves the point.

normanislost
normanislost

DLC machines aimed at kids......who ever came with this and skylanders is a money making genius

noandno
noandno

Darth Vader coming in a DLC

tjkraz
tjkraz

@Tiwill44 Ummm...how else are kids supposed to get involved in gaming?  You don't hand an 8-year old The Last of Us or GTA V.  


Not all aspects of the Infinity product thrill me (the blind Power Discs are a pain) but it's a solid gaming experience that provides young children with more playtime than many other titles.  Quality-wise, it also happens to be pretty good.  3 figures and 3 "playsets"...plus the open-world sandbox...for $75 is a good value.  There's no obligations to spend more money on extra figures, discs and playsets.  

BadAzzOG619
BadAzzOG619

@flacker001 Can you imagine a Pokemon Trading Card Game for the Wii U that makes use of the NFC on the Wii U Pad? Or a Pokemon RPG that allows you to uplaod your pokemon to a figurine? Possibilities are endless. 

jinzo9988
jinzo9988

@john1217727 It's Pokemon, thus it'll work regardless... but I don't think it would be as successful as it sounds on paper.  Pokemon started as a game... so there's no novelty behind seeing the characters in the game.  Pokemon is a singular franchise, thus there's no appeal for cross-franchise interaction to be had in the way that Disney characters can have in a game like this(and Smash Bros for that matter, which is one of the leading attractions for that series).

Pokemon has only ever been about finding them within the game and capturing them... so how can you expect people to jump from that and go into a model where you buy Pokemon(even if it's a gimmick Pokeball with a random Pokemon in it)?  It's a blatant butchering of what the series is and I don't see it going over very well with a lot of people.

I can see Marvel and DC going into a 50/50 partnership and creating something like this, because again that's not something that originated in video game form, there's cross-franchise appeal not just within their own companies but between both companies AND series, and the whole superhero craze is at its height right now.  I think that would do amazingly well if the game itself were great too.  To add to that, they have so many ways of cross-promoting a product like that with all the other products both companies churn out, game-related or not.

deadpen
deadpen

@normanislost yea but skylanders is missing something, online battles. My kids enjoy it but there could have been an online mode.

fig56
fig56

I have to totally agree. I would of loved to have this sort of tech when I was a kid. Now that I have kids I get to take advantage of it by buying gifts for me through them.

Tiwill44
Tiwill44

@tjkraz

Buying "DLC: The Game" to your kids isn't exactly the best way to teach them about value. Just saying.

There's plenty of better family-friendly games out there, for much cheaper. Almost all 3DS and Wii / Wii U games are family-friendly. Pokemon is a good example. On PS3, there's LittleBigPlanet, Ratchet & Clank and so on, which are also really good games for all ages. There's plenty more but I'm not going to list every E-Rated game ever.

Also, it doesn't have to be recent games. If you have any older consoles, like a Gamecube, PS2, SNES, N64 or PS1, then you could let them play Spyro, Banjo-Kazooie, etc. and they would know their classics.

J_Dangerously
J_Dangerously

@tjkraz@Tiwill44How else are kids supposed to get involved in gaming?


You hand them a ball and tell them to go outside to play, that's how.

KoruKinshi
KoruKinshi

@jinzo9988

Uhm....they did.  It's called Pokemon Rumble U.

The figures sold like hotcakes. Hell, the three shinies that were released sell for over $50 a pop.  They sold out within a few months.  What makes no damn sense is why they didn't keep going.  It's retarded on Nintendo's end.

john1217727
john1217727

@jinzo9988 I just remember how much my kids were into the playing card game.  My son had a collection that was worth almost $5,000 back in the day.  The twist could be to have cross play between the card game and the video game.  Cards could be scanned into the game

Hurvl
Hurvl

@fig56 Boys never grow up, it's just their toys that change and when they get kids themselves, they revert to playing with kids toys :P.

tjkraz
tjkraz

@J_Dangerously So there isn't room for both video games and sports?  My 10 year old daughter plays travel softball, volleyball and in two basketball leagues but she can't play Disney Infinity in her spare time?