Black Ops, Call of Duty top Google gaming searches in 2011

Search engine giant lists Activision Blizzard shooter brands as most popular this year; Halo: Reach, Super Mario, Mortal Kombat round out top five.

Given the game's record-setting opening sales and $1 billion lifetime total, it seems fairly clear that Activision Blizzard's Call of Duty: Modern Warfare 3 will be the best-selling game of 2011. However, Modern Warfare 3 has lost this year's popularity contest, as measured by Google searches. The good news for Activision is that Modern Warfare 3 lost out to its predecessor, Call of Duty: Black Ops.

This just in: Black Ops is popular.

Today, Google released its yearly analytics report for most searched-for terms of the year, revealing Black Ops as the leading term in the gaming spectrum. Perhaps not so surprisingly given the popularity of Activision's shooter, the phrase "Call of Duty" slotted in just behind Black Ops.

Microsoft's Halo: Reach was the third most searched-for gaming term of 2011, with Super Mario and Mortal Kombat rounding out the top five.

Google released a separate list for online gaming alone. Activision Blizzard topped this list as well, with "Wow" (or World of Warcraft) easily outpacing all other search terms. "Addicting Games" fell in at second, with "free online games" coming in closely behind.

A full list of Google's top gaming search terms can be found below.

Top 10 Google Game Searches:
1. Black Ops
2. Call of Duty
3. Halo Reach
4. Super Mario
5. Mortal Kombat
6. Skyrim
7. Battlefield 3
8. Dragon Age 2
9. Diablo 3
10. Mass Effect 3

Top 10 Google Online Game Searches:
1. Wow
2. Addicting games
3. Free online games
4. Miniclip
5. Webkinz
6. Tower defense
7. Kids games
8. Armor games
9. Tetris
10. Juegos

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Discussion

100 comments
scarlov87
scarlov87

Well the best COD where the MWII and MW, and that world at war, but this game was disappointing, throwing axes at god knows where and bang you got a kill, specially when it touches just the cord of your shoe at the very edge, nah,there was less popular games that were vastly better, even the old battlefields were better on multiplayer, the story alwais is envolving but is not enough, a game that you play more than a half of decade and still give you a challenge on playing no cheating or glitching, it has a plus ahah that zombie mode :D

botsio
botsio

why do some people hate call of duty this much.its the best shooter game on the block period.we all witnessed history this year.so let it rest and lets enjoy the moment period!

daub11
daub11

c.o.d black ops is one of the best games ever played.

s4dn3s5
s4dn3s5

Pretty sure youporn is still more popular...

toddx77
toddx77

I bet the most searched game on Google was Half Life 3 but Activision paid Google to take it off the list. lol

Robotman170
Robotman170

@soothsayer42 EVEN BETTER. So whats in for 2012??. Modern black ops 4

Oldboy08
Oldboy08

I wonder how many times Porn gets searched on google a day....imagine the yearly numbers on that!

ryzrocks
ryzrocks

The thing people type in the Google search bar is "Why CoD balck Ops is so crappy?" True story :P

cycoknob
cycoknob

If Activision had made Battlefield 3, "3" would have been the number 1 in this ridiculous article!

rondog56
rondog56

All I want for Christmas is a release date for Diablo 3. Is that to much to ask for?

TryDaBeardON
TryDaBeardON

Funny, just the other day I saw a similar article on PC Gamer's website, featuring also, interestingly enough, search numbers from Google, only that one said BF3 topped the gaming search list in 2011. Ads are awesome. And always true.

Scorpion2929
Scorpion2929

Somehow I get the feeling that Activision pays Gamespot to put stupid articles like this...

Jawehawk-DK
Jawehawk-DK

Wow. Gamespot must be running out of things to write about. I maybe they just really to write about CoD.

Snaptrap
Snaptrap

If EA renamed Battlefield to Boobs, it would always be the #1 search.

ZeroX91
ZeroX91

So the phrase black ops automatically equates to CoD now, cant help but recall a certain black op this year that took out a certain head of a terrorist organazation.

nousername66
nousername66

So this proves that monkeys really can use computers!

Rheinmetal
Rheinmetal

I was searching all the time the web about Dark Souls related questions, straight for a month. Why Google didn't record that activity? :P

pidow
pidow

Is the listing done by dollar or what? Games like Max Payne. Crysis, F.E.A.R, Mass Effect, Doom(s) lots more.

dxBIGBOSSxb
dxBIGBOSSxb

@calebcop Even better: Call of Duty4: Modern Warfare "Amazing game" Call of Duty: World At War "Not quite as good, but still great! ZOMG!" Call of Duty: Modern Warfare 2 "More of the same, and in fact worse because of the day 1 hacks, OP as hell EVERYTHING, unbalancment issues, terrible community, and underwhelming Spec OPs" Black Ops: "OK this is getting old... fast" Call of Duty Modern Warfare 3 "I wonder if it's the same as everyone says? 'Boom Headshot'... yep."

valensim
valensim

And I thought I would see Grand Theft Auto or Max Payne in the Top 10 .... I'm sou upset :(

calebcop
calebcop

Call of Duty4: Modern Warfare "Great game" Call of Duty: Modern Warfare 2 "More of the same, but still a good game" Black Ops: "OK this is getting old." Call of Duty Modern Warfare 3 "Boom Headshot"

Link3301
Link3301

Is Infinity Ward took a dump into a box and labeled it Call of Duty: Crappy Warfare, people would still buy it.

calebcop
calebcop

SO tired of CoD. All it is is the same game, put in a different box every freaking year. I am done. Soo freaking done. And I bet all those searches, are a bunch of 5 year olds, not knowing what their computer even freaking is "Can my computer run Black Ops?" God! I am just so tired of it. But I guess you get that with any high end game. Half the reviews on Amazon of BF3 are bad because "It runs slow on my computer" when they just have a crappy computer! If your PC can run it, there should be NO LAG!

calebcop
calebcop

[This message was deleted at the request of the original poster]

calebcop
calebcop

[This message was deleted at the request of the original poster]

wavelength121
wavelength121

@CptRexKramer I'm sure all those searches are just by "fanboys who will buy anything activision repackages with a few new skins", right? Keep on hatin' silly DICE troll

wavelength121
wavelength121

[This message was deleted at the request of the original poster]

wavelength121
wavelength121

[This message was deleted at the request of the original poster]

aamir69
aamir69

Next article on gamespot "UFO sighted playing MW3" Next year i am releasing tetris or pacman and i will pay GS a million to advertise for my game. I am sure then tetris will beat CoD series by a mile. :D

ziproy
ziproy

Did they really have to count Black Ops and Call of Duty. What would they even search for, there are no cheats in the game

hella_epic
hella_epic

arrow to the knee joke anybody????

Odins_Fury
Odins_Fury

I think the searches were a little more like this: How do I own at Black Ops?

CptRexKramer
CptRexKramer

Why? What on earth do you think your going to learn? It's the same game over and over and over and over again. 'Nuff said.

CUDGEdave
CUDGEdave

I searched for "Black Ops" and all I got was some porn.

TonnFool23
TonnFool23

how much did activision paid gamespot to keep writing horse crap articles that don't mean a thing? If you're searching for battlefield 3 in google it's a waste because you just need to run origin and run BF3 from there and battlelog pops up or just write battlelog.

scarabD
scarabD

So, base a list by Google searching.. I remember a site called Tiobe, that indexes programing languages popularity by Google scores too. But the problem with this is Microsoft languages never do well in the list because they have everything under MSDN so none need to Google to find information.. they go to MSDN. In games, when you need info about BF3 for example you just need to enter Battlelog and have all there, so Googling is just losing time. The list is inaccurate in my opinion.

GabrielOnuris
GabrielOnuris

Am I the only person who sees some reason in this article?! This shows some info about game marketing in general. I know it is a little bland after all, without solid numbers and palpable results and profits of any form. You can even make this kind of research on Google Analytics itself, like compare searchs between "my little pony" and "porn" if you want, it's a good Google tool for school and work research, and I'm sure Tom Magrino knows that. But please gamers, grow up. If you wanna hear only about games and nothing else, stick to your couch/chair and only play the games, don't even try to search for some game marketing (albeit bland, as I said) news.

parkurtommo
parkurtommo

This really pisses me off... that the majority of gamers on the internet are casual CoD kids

xenochrophis
xenochrophis

what is the bloody point of this article?This is the exact reason why people have stopped believing in news channels 'cause all they show is pointless news like these.Grow up and write some real informative articles related to gaming.

PlatinumPaladin
PlatinumPaladin

All this shows is how many people who play games are too ignorant to go directly to dedicated gaming sites. How does Google know that all of the people searching for "Black Ops" were after the game? How are the conspiracy theorists going to react to the news that their Google searches are being recorded for ulterior purposes?

Fastenprune
Fastenprune

Skyrim would of been most searched game, but took an arrow in the knee

Rocker6
Rocker6

And this is news worthy because...?