Bethesda parent trademarks Dishonored

Zenimax Media stakes claim on new game title for "computer game software," snatches up URLs.

Bethesda Softworks will be closing out 2011 on a busy note, with the release of the highly anticipated Elder Scrolls V: Skyrim and Rage. Looking to the year ahead, the publisher hasn't provided much visibility for its future plans beyond announcing Prey 2. However, one project on the horizon may have been unearthed today in a United States Patent and Trademark filing.

Bethesda may be feeling Dishonored.

As first spotted by SystemLink, Bethesda parent company Zenimax Media has filed a trademark application for "Dishonored." The filing occurred on June 17, 2011, and it covers "computer game software for use with computers and video game consoles" as well as "downloadable computer game software offered via the internet and wireless devices."

While game companies don't always execute on game titles they file trademarks for, it appears as if Bethesda is serious about Dishonored. According to a WhoIs search, URLs that include www.dishonoredgame.com and www.dishonoredthegame.com were snatched up by Web marketing specialist Rokkan.

Rokkan counts a variety of game companies as clients, including Rockstar Games, 2K Games, EA, and THQ. In May, the company announced that it had created a new in-game animation logo for none other than Bethesda.

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Discussion

30 comments
Cruisemissile
Cruisemissile

Oh i get their gong to make a game called "dishonored" sounds a bit plain

banderweir
banderweir

I'm also definitely seeing a trend of potentially misleading article titles here at GS. The first time I didn't think anything of it, it happens. The second time I thought coincidence due to the sheer number of posts. But now it's obvious that this is purposefully being done perhaps to generate views. This is completely unnecessary since almost every news post gets 100+ comments easily. Very strange...

NPX190
NPX190

My assumption is also that the game has to do with someone's honor being compromised, because some major event happened that the whole point of the game is the player must redeem themselves/prove themselves heroic in the end? I remember before they showed New Vegas, it was a long, but not horribly long wait, before we actually saw something, compared to when the title surfaced.

Evenios
Evenios

its a game about the US Government!

warhawk-geeby
warhawk-geeby

@jefferson1964 Maybe an angry university student that gets their 'hons' removed from their bachelors degree.. Phewf.. What a game that would be.

jefferson1964
jefferson1964

it will be interesting to see what game will come from the name Dishonored.....

warhawk-geeby
warhawk-geeby

Yeah did anybody else read that headline thinking bethesda's trademark had literally been dishonored..? Go easy on me gamespot. You confuse me all too much!

Ladiesman17
Ladiesman17

@mgc9811 It looks like they're made a new game :P called "Dishonored".

Mega_Skrull
Mega_Skrull

*tries to thumb down TomM_GScom's first comment* *realizes why can't be done* *keeps trying anyway* XD Beware though, if I was you I'd never talk back to us... lol...

thedeadraptor
thedeadraptor

@mgc9811 Bethesta is reserving the name "Dishonored" for a new video game so they can make and and maybe call it "Dishonored" when it is done. They do this to keep other guys from making a different game and calling it by the same name ("Dishonored").

mgc9811
mgc9811

can somebody please explain this in 12 year old term. Please I really want to know this stuff : (

OldKye
OldKye

@Gelugon_baat so we meet again Bethesda in fact i disagree about apostrophes I think Bethesda has been very dishonorable so to speak about this trademark if not down right malicious but at least i know i will be watching Bethesda very very closely for the next time it slips up cause now it's got my full attention

MuddVader
MuddVader

Reading the title of this made it so confusing. I expected something else in this article.

Iridescent406
Iridescent406

[This message was deleted at the request of the original poster]

Magrino
Magrino

I have bent to the will of the people. God you guys are fussy.

Holoogamooga_
Holoogamooga_

I was expecting something about Pokemon, what with the TMs. Dunno why Bethesda would have anything to do with it, not that I would mind an Elder Scrolls-style game.

Llama345
Llama345

I really wish GS would stop reporting on trademarks and website names and all that crap. What the hell does them trademarking 'Dishonored' matter? Could it be that a video game company is indeed making a new video game?

raptures330
raptures330

I thought the parent company had dishonored trademarks that Bethesda held. Thought it was all about monkeys in suits throwing the law at each other. Thankfully not.

Venom341
Venom341

@TomM_GScom You ask me, I think that the title would be less misleading if "trademarks" was not shortened. I know it was unintentional, but still.

squall_83
squall_83

Yeah I agree with everyone. The title mislead me as well. After I read the article it totally made sense. I guess I read it in a hurry.

pszone
pszone

So they not going to make another fallout game better engine.

Magrino
Magrino

@Viiper Perhaps my brain is malfunctioning, but I didn't write this headline to be clever or misleading. It's just a simple "this person did that."

meathead86
meathead86

what if the name is for skyrim DLC

shaks101
shaks101

Tom Magrino, you misleading so and so :@. I thought Bethesda was 'dishonoured' like got raped by the legal system or some crazy s***!!!

Viiper
Viiper

@ToTs_00 I agree, there is a big difference between clever and misleading. I thought someones parents were being dishonored? XD

ToTs_00
ToTs_00

The title for this news article is really misleading.