Astro Gaming has announced Bluemouth Interactive as the local distributor of gaming accessories for the Australian and New Zealand (ANZ) region. Self-dubbed as being at the "forefront" of North American video gaming lifestyle, Astro Gaming produces gaming peripherals targeted at the hardcore gamer who seeks "hardcore" gear.
Previously, Astro Gaming equipment was only available to ANZ customers who purchased directly via the company's website.
"We are proud to be partnering with Bluemouth Interactive for our AU/NZ distribution," commented Jordan Reiss, founder and vice president of Astro Gaming. "It marks a real milestone that Astro Gaming gear… will soon be available to Australian and New Zealand retailers, through Bluemouth Interactive."
"The evolution from direct-to-consumer selling via our own website to also offering our products through retail is an exciting opportunity," he continued.
Distributor Bluemouth Interactive currently operates as a leading supplier of video game accessories throughout Australia and New Zealand and already partners with several local retailers, including EB Games, Target, and JB Hi-Fi stores.
In signing on as Astro Gaming's distributor, managing director of Bluemouth Interactive David Provan said, "Like Astro, our company lives at the epicentre of gaming lifestyle. The products we've always brought to Australian and New Zealand retailers have been specifically designed for the gamers. Astro Gaming products perfectly fit this philosophy."