Ahead of E3, Sony trademarks unannounced PlayStation game "Bloodborne"

PlayStation 4 company files yet another trademark application for an unannounced game in the lead-up to E3.

Just two months out from E3, PlayStation company Sony Computer Entertainment America has filed a trademark application for a new game called "Bloodborne." Sony filed the trademark application (spotted by Siliconera) with the United States Patent & Trademark Office (USPTO) on April 24.

It covers, "Computer game software; Downloadable computer game software via a global computer network and wireless devices; Video game software." Unfortunately, that's all we know, and a PlayStation representative was not immediately available for comment.

Sony has kept busy trademarking new game titles in the lead-up to E3.

Earlier this month, the company trademarked unannounced games called Kill Strain and Entwined. If Sony is to announce these games at E3 this summer, we don't have much longer to wait. E3 2014 runs June 10-12 in Los Angeles, though Sony typically holds its main presentation--where new titles are often announced--on the Monday before the official start to the show.

It's also worth noting that just because Sony has trademarked new game titles, it does not mean such games are necessarily in development.

Eddie Makuch is a news editor at GameSpot, and you can follow him on Twitter @EddieMakuch
Got a news tip or want to contact us directly? Email news@gamespot.com

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Discussion

60 comments
Foppe
Foppe

Blood for the blood god!

neowarrior121
neowarrior121

until i see fallout 4 this e3 will just be that little disappointing to what it could be. 

iMpLuX
iMpLuX

When I saw the cover story's pic of a past Sony press event, I was disappointed that Eddie wasn't going to show off his Photoshop skills.


But then I clicked on the article, and sure enough Eddie's amazing Photoshop skills are once again on display.


Bravo Eddie, Bravo.

Thuaxiz
Thuaxiz

Eddie, please teach me how to use MS Paint like that. 

Gallowhand
Gallowhand

This Bloodborne and the recently trademarked Kill Strain both sound like games based on virus outbreaks of some description.  Could they be related?  I hope we get some news at E3 about these.

berserker66666
berserker66666

Well the name sounds cool. Have to wait till E3 to find out more.

NonLinearMemory
NonLinearMemory

My guess is vampire time travel game - Highlander meets Interview with a Vampire. "There can be only ONNNEE!" 

DiamondDM13
DiamondDM13

Jesus, Sony can't keep their cards for themselves, everything gets leaked... They should take a lesson from Microsoft, which I hope is trademarking many games aswell, but hiding them for E3.... At least, I hope so, Microsoft could use some new games...

Dannystaples14
Dannystaples14

Huh some medieval/chivelry type game? Maybe yet another zombie apocalypse game? 

rasterror
rasterror

The more trademarks the better. Come on Sony Z give me a good reason to want a PS4. New games are great but if they're trademark for indie games then I'll pass. If all they show at E3 are indie and cross platform games I guess I'll wait until next year to get one.

warhawk-geeby
warhawk-geeby

So here's my prediction..

Guerilla Games: Entwined (RPG)

Sony Bend: Kill Strain (3rd person FPS)

Blood Borne: Quantic Dream (QTE/story thing about vampires)

That still leaves Sony Santa Monica, Media Molecule, and then all their other worldwide studios. As well as fresh footage of The Order and hopefully, just hopefully a teaser for Uncharted.

Ahhhhh E3 is gona be dope!!

ITLM16
ITLM16

Another day and another game for playstation


Meanwhile xboner have only announce their soda pro simulation to look forward to

olddadgamer
olddadgamer

Ah, more proof that trolls sleep in.  No "This is gonna be awesome! PS4 FTW!" Or "Sounds dumb, you still have no games to play."  Just the subtle sounds of reason, and rabbits prancing in the morning dew.  


Isn't it...... so...... beautiful?

EasyComeEasyGo
EasyComeEasyGo

Anyone who works in a Medical Field like myself should already know what Bloodborne is.

spartanx169x
spartanx169x

Based on the comments I'm seeing people don't know what BloodBorne  in the real world relates to. Its a medical term that means how a virus is transmitted, Specifically-  blood-borne disease is one that can be spread through contamination by blood and other body fluids.   Now based on that, you should have a least a general idea of what type of game it most likely is going to be.

HybridExtreme
HybridExtreme

Bloodborne is normally a reference to a disease. Perhaps this is an outbreak epidemic style survival game. Whatever the case, I wish there was a way these Trademarks could be kept secret until E3 because it kind of takes away some of the excitement and anticipation of seeing and hearing about new games when you have sites like this one and others posting info like this and Xbox AB etc. It would be cool to be surprised for once!

Aaronp2k
Aaronp2k

@Gallowhand  I think bloodborne sounds more like it will be either survival horror (similar to evil within) or maybe something like blood rayne or devil may cry.

olddadgamer
olddadgamer

@berserker66666 I just hope that all this razzmajazz about all these dudes filing TMs "in the lead up to E3" really means they will be AT E3.  No guarantee on that.  Just gotta hope.

Gallowhand
Gallowhand

@DiamondDM13  - I guess you missed the news articles on Gamespot and elsewhere about Microsoft trademarking the following names for video games recently:


Secrets and Treasure

Tentacles: Enter The Mind

Snap Attack

Eden Falls

Screamride

olddadgamer
olddadgamer

@DiamondDM13 This isn't a leak.  This is them filing required paperwork with the US government that happens to be a public record.  There's kinda no way around that, which is why journalists and people with WAAAAY too much free time look at the trademark records: because there IS no way to hide it.


PS:  MS is.  Eden Fall, I believe.

olddadgamer
olddadgamer

@rasterror Um.... if they were indie, then Sony wouldn't be filing the trademark....or 3rd party for that matter.  These are Sony trademarks.

Gallowhand
Gallowhand

@warhawk-geeby  - Nice predictions.  Personally I would go with...

Media Molecule:  Entwined  (maybe a puppet adventure)
Guerilla Games:  Bloodborne  (survival RPG)
Sony Bend: Kill Strain

olddadgamer
olddadgamer

@warhawk-geeby QTE/Story thing.  Ha.  


Isn't Sony Santa Monica no longer with us? 


And remind me, who's doing the Order? 


We should start a pool.  Everyone chip in a buck, whoever gets closest wins. 

thebeachguy90
thebeachguy90

@allyouneedisluv I've seen better trolling, you're just lame

warhawk-geeby
warhawk-geeby

Are you genuinely being that pathetic?

Geez :|

calamityo
calamityo

@ITLM16 Another day, another studio will be closed down by Sony. 


Whilst MS announce a game to look forward to.

rasterror
rasterror

So another zombie game? Oh joy! SMH....

warhawk-geeby
warhawk-geeby

Sony don't do "quiet" all that well, E3 announcement leaks have long been a running joke!

mr_nee
mr_nee

@tom2750  the one they anounced back in 2007? I don't think it will happen... think a petition might help?

DiamondDM13
DiamondDM13

@olddadgamer Well then, that makes things a bit less exciting. It means Microsoft is not trademarking any IP's meaning there's little to none... Damn it, you had to take away the hope...

rasterror
rasterror

And Sony can't have in house indie studios?

warhawk-geeby
warhawk-geeby

Oh... Santa Monica is still with us, they were working on two projects, but the second one was scrapped (too similar to destiny apparently). The first title is presumably a next-gen god of war.

The Order is made by Ready at Dawn - they're being supported by Santa Monica.

(Why I've replied to you in two separate comments is beyond me! Haha.)

olddadgamer
olddadgamer

@warhawk-geeby Well, all they're doing is filing trademarks.  It's hardly a press release.  It's a govt document that a public record.  There's just folks with nothing better to do than to scour the trademark office (which is painfully boring) looking for the software needle in the boringassed haystack.

rasterror
rasterror

True but that's what they consider small games now.

warhawk-geeby
warhawk-geeby

I don't know who's right?! Haha. Definitely think it'll be something with vampires though..

5 weeks to go!