2K skipping E3 2013

Borderlands publisher won't have official presence at trade show in June; Take-Two Interactive will conduct business meetings only.

2K Games will not have a booth on the show floor at the 2013 Electronic Entertainment Expo this summer, the publisher has announced on its website.

"At 2K, we're excited for the new opportunities coming with the next generation of hardware, and are hard at work preparing our announced titles for release," the company explained.

"While 2K will not have a booth on the show floor at this year's E3 conference, we will have a lot of great news coming your way this spring," the statement continues.

2K's slate of upcoming titles includes the Brave New World expansion for Civilization V, XCOM: Enemy Unknown for iOS, WWE 14, NBA 2K14, and The Bureau: XCOM Declassified.

Though 2K Games will not have a presence on the E3 2013 show floor, parent company Take-Two Interactive will hold its typical business meetings at the event.

"We are going to have a meeting room in the upper concourse level and we'll be doing some business meetings as we usually do," a Take-Two spokesperson confirmed with Joystiq. "2K is not participating."

It is unclear if Rockstar Games will participate in E3 2013. The label typically does not attend the show. Grand Theft Auto V launches on September 17 for Xbox 360 and PlayStation 3.

Earlier this week, Nintendo announced that it would not host a major presentation at E3 2013 in favor of smaller events to showcase new titles.

The Entertainment Software Association--the group responsible for organizing E3--is seeking $190,000 from bankrupt publisher THQ for money owed over booth space reserved for the show.

Written By

Eddie Makuch is a news editor at GameSpot, and would like to see the Whalers return to Hartford.

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Discussion

198 comments
MatrixGamer78
MatrixGamer78

E3 is going to lose its popularity as many more companies are skipping the event.

MadGamer132
MadGamer132

U dont want to show up but E3 is still E3.

slappylad
slappylad

Not shocked, not surprised either. We're in a transition phase for new consoles and I assume they'll want to show their best WIP titles behind close doors away from the leering press. In addition, E3 has become an expensive circus to participate in...

Paulf001
Paulf001

E3 costs companies a lot of money to attend no wonder they are skipping it these days.

Cloud_imperium
Cloud_imperium

Forget 2K  . Valve is once again skipping E3 this year . They just confirmed it :-(

hadlee73
hadlee73

It makes sense. 2K's latest big guns have already been released, so it needs time to build up to a new bunch. Why have a booth when the only things you have to show (that everyone doesn't already know about) are still probably in the C1/C2 confidential stage anyway?

psuedospike
psuedospike

This just in E3 2013 cancelled due to lack of interest.

Erasmus654
Erasmus654

They're just trying to avoid being lynched by Aliens fans.


MVan86
MVan86

Well that's a surprise...

FET4LJUICE
FET4LJUICE

Just came here to say that Randy Pitchford is a c*** for destroying Aliens and acquiring Homeworld.

i_want_snu_snu
i_want_snu_snu

"are these them son?? are these the guys that took resources away from your beloved alien release???!""yes daddy its them *sob*" and this scene is exactly what they will be avoiding by not going to E3 this year so yeah not much of a loss!

gix47
gix47

E3 has been in decline since 2006, just no need for it anymore. PAX is 2x a year,Game Developers Conference, Tokyo Game Show, and Gamescom. Activision/Blizzard has Blizzcon and Call of Duty XP. Minecraft has it's own show.


TerminalError
TerminalError

With the power of the internet growing, and more people being able to easily access it with things such as smartphones etc, I think it's becoming less important to use this huge events, and actually more important to invest more into TV and internet ads, and basically communicating more directly with the Gaming Community. 

Just my thoughts anyway!

TigusVidiks
TigusVidiks

seems like part of the industry decided to skip E3.

ar6ra6sh9
ar6ra6sh9

im telling ya ... we're losing the best party of games ... yeah it wasnt as good as before but still ... its the best place to announce new stuffs ... i hope this not become bigger ...

PresidentDman
PresidentDman

At first glance, the bottom paragraph of this story seems out of place........

Rattlesnake_8
Rattlesnake_8

Disappointing.. 2K publish some of the best games.

hardeddie
hardeddie

2K may not but SEGA will have a small corner booth, where you can throw tomatoes and other Junk at Randy!

MarcusVOG
MarcusVOG

My guess at why this is happening: next gen. Which would be weird... unless next gen was rushed and got everyone by surprise.

Really improbable, though, but I stand by it. Lots of big titles coming for the PS4, and I don't remember any of them being 2K's...

GameGazersDen
GameGazersDen

Seems this is a trend for a lot of companies and E3?

J4m3sR4n0r72
J4m3sR4n0r72

My theory why 2K is not showing up at E3 this year is that it has to do with the Aliens: Colonial Marines fiasco.

Tixylixx
Tixylixx

E3 is getting worse, this rate just shut it down.

PodXCOM
PodXCOM

Well 2K sucks eggs, so who cares!

ArabrockermanX
ArabrockermanX

So Nintendo isn't the only major name skipping... 

Thumbler76
Thumbler76

Damn, I had bought some rotten eggs just in case Pitchford showed up...

TairuSzoola
TairuSzoola

When it comes down to it, it is not the companies failing, it is E3. Good bye E3.

XboxGuy1537
XboxGuy1537

People in the comment section are saying they are doomed yet they own the top grossing NBA 2K franschie and the multi-million copy seller BioShock Infinite. Not to mention Borderlands 2 which is their highest grossing game of all time.

El_Zaggy
El_Zaggy

well they have nothing to show. Its bad but not this bad. if you compare it to nintendo that shold have made a big conference and is not. 

SlowMotionKarma
SlowMotionKarma

It's strange to me, 2K. On one hand there are all these little "indicators" that 2K is having trouble financially. On the other hand, recently they've published XCOM, Max Payne 3 (certainly did a lot better than I thought it would), Borderlands 2, NBA2K(insert year here) and of course Bioshock freaking Infinite. In a few short months one of the biggest franchises in their publishing catalog, nay in gaming history, GTA, will be seeing the release of the next game. WHAT'S GOING ON HERE?!

Speaking directly to this article's subject though, I don't think missing putting on a "big show" at E3 is an indicator of anything other than the fact that their big-name franchises have released recently and GTA V/Rockstar has never been a big show-off at these types of events.

Mayleene
Mayleene

@Paulf001 Not only that but it also costs a lot of money if you are *not* a company to attend.

To be honest, this thing just needs to go away.  Companies have tons of ways to get there messages out.  They even have the ability to post downloadable demos on their websites so you don't have to "wait your turn" to try the newest XTITLEX out.  I'm not paying to fly from the east coast, hotel and food/drink just to attend a flamboyant gaming event when it's already online.

SCImonTemplar
SCImonTemplar

@i_want_snu_snu Yes dad.  These are the guys that ruined the M rated game that me and my eleventeen year old friends play.  While you yell at them, i'm going to go yell swear words and racial insults on CoD

MinerAvatar
MinerAvatar

@MarcusVOG They might not have any launch titles for next gen that we know about confirmed just yet (still very early in the process), but don't be surprised if you at least see NBA2K and WWE games as a launch titles. Seems like sport titles always make it as launch titles for every new generation of consoles. Something in my gut tells me GTA 5 will be on the next gen in some way in an upgraded form, possibly at launch or very soon after that. 

I think they are ready for this next generation and I think the next big game they release will be a Red Dead as a next gen only game. It wouldn't really surprise me to see a Borderlands 3 for next gen by Christmas 2014 either. But we are both just guessing so who knows, well besides them naturally ; )

HIT3kNology
HIT3kNology

@J4m3sR4n0r72 My theory, and already proven to be true is that you're a fucking idiot. 2k has nothing to do with Colonial Marines

MAD_AI
MAD_AI

@vogelhut  

You might wanna think about deleting that before the banhammer comes. 

MinerAvatar
MinerAvatar

@XboxGuy1537 Don't forget they also own Rockstar and all its titles like GTA, Max Payne, Red Dead, etc, their future looks very bright indeed.

ArabrockermanX
ArabrockermanX

@SlowMotionKarma 2K is skipping because E3 is losing relevance. Them and Nintendo are going to have private/business meetings but no press conference. 

McGregor
McGregor

@Mayleene @Paulf001 The only thing you miss out on is the swag, and honestly, I doubt it's worth the price you would have to pay to get it.

J4m3sR4n0r72
J4m3sR4n0r72

@HIT3kNology

2K does business with Gearbox, the developers of Aliens: Colonial Marines. Does the Borderlands franchise ring a bell?

PodXCOM
PodXCOM

@nishanth12

You want to get Flaged?

They're the once who wanted to turn X-COM into a boring, linear shooter, and they are still  throwing money at the abomination after 3 tries and 4 years. Why can't they throw money at something that needs it?

MinerAvatar
MinerAvatar

@ArabrockermanX @SlowMotionKarma  

Losing relevance? They made one really bad game in the last several years (Aliens CM) and it's over? GTA 5 alone will sell at least 15 million copies (it may even hit CoD type numbers of over 20) and they still have Borderlands, Bioshock, Red Dead, Max Payne, NBA, LA Noire, Bully, etc.

Plus in 2014, if the NFL allows it, they might be able to make another football game that was loved by millions of people as the best football game ever made. At least until EA bought the rights to get rid of the better game they knew they couldn't match, look at NBA Live vs NBA2K and the 2005 Madden vs NFL 2K5. They are one of, if not the best, publishers out there.

PodXCOM
PodXCOM

@nishanth12  (Sigh) when you put it that way....

Still, someone on top helped that abomination along, so I'm still blaming them.

As for Mafia and Darkness, they're 'meh' shooter to me.

But for Spec Ops, It has a great story,  but all you did was kill, kill, kill without anything new to do. On top of that, I heard it had nothing to do with the old Spec Ops games.


And as for xcom: enemy unknown, as weird as this sounds, I just didn't like it. I think it was the small things;  like having only 4 men, Et cetera.

nishanth12
nishanth12

@PodXCOM @nishanth12 Ok srry for sounding rude, but srly man, what the f is wrong with you? are u srly hating on 2k just for one game......These guys made tons of other good games, they just released xcom: enemy unknown are'nt u happy with that?