Marketing ploy if I ever saw one.
Gameplay: The run- and -gun action is nice and somewhat balanced, the weapons are nice , varied and are just as powerful as their real-life counterparts. However, when you get up close and personal you have the option to counterkill and take an enemy hostage. Counterkilling, is just plain annoying. Not only do you have to be in close range to perform these brutal actions, but you also have to have the aiming reticle on them as well. With the counterkilling broken up as it is, its nearly impossible to get up close to execute these actions. And do not get me started on the camera. The camera never changes, even when you are in tight quarters situations. This in turn makes it extremely hard to play this game.
Graphics: Horribly average. Average character models, average visuals, and average enviroments. Heck the trailer for this game looked better than the actual game. There is a complete absence of FMV aside from the two trailers you can view in the game.
Audio: Perhaps the brightest part of this game. It saves itself from horrible in-game music by letting you have the option to play 50's tracks as you attempt to complete the game. Also you can watch 50's music videos full of gun-toting flavor, gangsta rhymes, and women shaking their big bootys.
Overall: Overall it's passable......only the truly dedicated 50 fan will complete this game and be satisfied by it. Personally, I was left with a bad taste in my mouth that reminded me of the horrible Dead to Rights 2. Despite all this I still keep it to see the videos of the big bootied women lol.